Hi. Chill mode. Okay, all right. Okay. Welcome to the live training. It's snuggly chill mode. Hi, Caroline. Hi, Amber. Hi, Diana. Hey, Allison. Hey, Caitlyn. Hi, Amy. Hi, hi, to everybody. Let's go share this live stream over. Hi, Julianne. Hi, Tiffany. I'm super in chill mode. Do you know why? I'm in such a zen place, like literally, the hotel I'm at is insanely zen. It's so pretty. I'm going to go do yoga after this. It's very needed. I'm thinking about it already. I'm getting myself in the yoga mode.

I'm super chill. I'm especially chill right now because of my cosy clothes. That's all I have to say about it. I feel pretty and pajama-y and feminine. I am feminine. I don't know. I feel extra cosy, and it's making me feel kind of zen. I'll show you my whole outfit. It's Alo. I love Alo yoga gear. I want to be sponsored by Alo. Somebody tag in somebody who's like super high up at Alo because I think I should be an ambassador for Alo yoga. What do you think? I'm going to do Mercedes, obviously, Chanel, and Alo Yoga. I think I'm going to get my own fashion brand is coming as well, which is, wait till you hear the name for that. Holy shit, you're going to die.

Look at this cosy outfit. How cosy am I? I'm cosy as fuck, and it says something on my leg. Hang on. Do you think I can do a standing head to knee? Probably. It says mindful movement. I don't really care what it says. I just felt in need of cosiness, so I just went and bought some more cosy clothes, because also, my clothes that I'm wearing, I'm going to have to find somewhere to wash them, or I could just send them to hotel laundry. I'm sick of wearing the same clothes all the time. Whatever. I was going to have a nap, but then I decided to talk to you guys instead, so here I am.

It's not even that peculiar at all. I was thinking about the title of this livestream, and actually, there's ways that people appear to command a lot of money online. They appear to, they appear to, they appear to. It appears as though they are by largely doing soulless things that kill the souls of souls, and also, it looks bland and boring as fuck, but basically, they just tell you 89 reasons why they're an expert, and then you buy the things. We're not really here to talk about that, and we don't really buy things from those people. And besides which, for every million dollars that they make, 50% of it's refunded, and then another 20% goes to, no, 50% maybe affiliate phase, and then 20 more percent in refunds because, as Frank said the other day, they bought it when they were in a psychosis. They weren't actual fans and loyalty members, they were buying from psychosis.

My dad's on the livestream. Hi, Dad. Did you see the copy of ... Dad, did you see my picture that I put up on my personal page of my book that I was reading just now in the garden at this hotel? Did you see it? Go and watch it. You should have seen it because I tagged you in. You can't watch a picture. Well, you can look at the picture. Anyhow, so I'm not really here to talk about that, but I suppose the title of the livestream could be deceptive in the sense that well, there are some ways that people command a lot of money online, which is basically talking shit and lying about stuff.

Did see the picture. I had to buy that book when I saw it in the secondhand bookstore just earlier. I was like, I've got to buy that for Dad, but then I'll read it myself. But it's really funny. I forgot how funny it is. I only read it several pages in, and then I turned it into content, but I'll read the rest of it later. The peculiar thing is, and I was thinking about this as I sat in the garden not reading The Hitchhiker's Guide to the Galaxy, although I did read it for a short period whilst eating my lunch, such a good, funny book. Then, I was sitting there, and I was just musing. I was just musing, musing, musing, and I'll send it to you? How rude. I'm going to read it myself, and then I'm going to take it with me to Bali.

Maybe after I come back from Bali, I was telling Mom yesterday ... Everybody else can just hold tight for a minute while we have a family discussion, I might come to Melbourne, actually, in the start of May. That's what we'll do, we'll come to Melbourne, except not before it gets too cold, so definitely at the start of May. I'll bring the book then. He's so funny. I feel like I want to sit here and read, the book's right here. Why am I talking about it without showing it? It's literally right here. No, you don't want me to come to Melbourne? Everybody, my father just said he doesn't want me to come and visit. I think he is saying no to something else.

Should I read you a short passage? Fuck the livestream, let's read the book. That'll be way more exciting. Look how good it is how it starts. Okay, the text is backwards, you're going to have to deal with it. "Some unhelpful remarks from the author." I mean, if that's not the very best sentence to start a book in the history of books, then what is? I ask you, as an author, how could you possibly top that sentence? I'll read it again, "Some unhelpful remarks from the author." It's a little disturbing how I've gotten so much more animated and excited about reading somebody else's content than speaking about my own content that I was about to speak about.

Mandy, I'm just having a book reading here with my dad. The book is The Ultimate Guide to the Hitchhiker's Galaxy. It's just so funny. Let me read you one page, okay? Then, I'm going to tell you about how to make all the money. That's the easy part. He meant don't read the book, send it to me. Well, no, I'm not going to, but I'll bring it with me in person. I could send you a photo of each page as I read it, or I could just read it aloud on livestream as my moment, and day by day, everybody would be happy with that.

"The history of the Hitchhiker's Guide to the Galaxy is now so complicated that every time I tell it, I contradict myself." Me too. "And whenever I do get it right, I'm misquoted, so the publication of this omnibus edition seems like a good opportunity to set the record straight, or at least firmly crooked." I'm telling you, as I was reading each word of this, I was just thinking of my dad, and I was laughing because I thought he would appreciate that line, "setting the record straight, or at least firmly crooked. Anything that is put down wrong here is, as far as I'm concerned, wrong for good." I don't know, and then he talks about not being particularly drunk, "we're just talking of a mild inability to stand up straight."

There's just so many good lines in here. I could just read you the whole book now, but you're going to have to find it for yourself. I got it secondhand in a bookstore here in Santa Monica. I have been wanting to go into this bookstore every time I come to Santa Monica, and somehow, I've always mistimed it, and then it's closed. I walked in there today, I thought I'm going to buy a journal, a journal. You understand the concept. There was no journals to be had except for ones that look rather like something I would buy a teenager who I didn't like very much, so I didn't buy the journal. Then, I moseyed around the shelves, and Eckhart Tolle jumped out at me from the shelf with his, I'm going to say, very boring voice that he does have. Never read an audio book by Eckhart Tolle. Well you can't read an audio book, just don't do it. You'll fall asleep.

I saw the book and I said, "Well, this book is obviously the reason I have entered into this book haven." Clearly, it was speaking to me from the shelf so I grabbed it [inaudible 00:08:34]. Then I went to pay for it. And as I'm standing there paying, my eyes rose above the counter because there were incredible quotes from incredible authors and crazy people throughout time. Which, if you're familiar with the idea of an author, then author, crazy person is very interchangeable, as you know. So there was a fabulous picture up there which is on my Instagram Story now and it was just required that I take a photo of the picture. And it was something about how we must continue to write and stay drunk on writing in order to not die of reality, or something along those lines. So I asked if I could take a photo of the thing, of the graphic on the wall. But as I was lifting my eyes to take the photo, here's what happened: I saw this book sitting on the bookshelf behind the register and then it became incredibly clear to me that the only reason I had entered into this bookstore and possibly into Santa Monica itself and probably into the United States of America ... I'm sorry everybody who came to my [inaudible 00:09:33], it clearly wasn't for you. It's clearly in order to locate this book.

So, you're up to speed now here we are. So I was going to tell you something about making money online but I think you got the whole story anyway. But I'll say whatever comes out because it's roughly how the situation goes. What's peculiar about it is that it's not fucking peculiar at all. I just wanted to use the word peculiar because I was in a weird sort of fugue state as a result of the book and the garden and the zen-ness of this hotel, which I'm pretty sure, when you walk into this hotel, and then you stay for any number of hours more than 24, you become part of the hotel, which is definitely what's happened to me now and you're actually in a time warp. And right now I'm in 1947. It's evident to everybody. I know somebody might try to argue that point based on the fact that I'm live on Facebook but remember that I can bend time and space so just figure it out amongst yourselves.

So that's why I wanted to use the word peculiar. I was being birthed [inaudible 00:10:31] from many different places. I don't really know what else I might say now. It is like the Hotel California except it's not. It's not at all like the Hotel California. But it is and I think I should come and live in this hotel for a year, actually. And I will write all manor of fabulous things and there are very interesting people. And here's how I know how interesting they are: they have the most fabulous, unusual, unheard of, peculiar hats. All the men downstairs. Now, if you missed my Instagram Story, what's happening downstairs is there's no bar. You just bring your own bottle of wine down there and you sit in leather and old world charm. And they will deliver to you some food from another restaurant. But there's no bill, there's no checks either. You never sign a check for anything. You just feel like ... I was gonna say halfway house, but not halfway house, like a halfway house for very wealthy, discreet people but I don't know ... Well, it's halfway between worlds not halfway between rehabilitation back into the normal world. We wouldn't really want to rehabilitate back into the normal world anyway, which is pretty much what is happening in this space.

So you sit there and there's many men who clearly are in a 1947 sort of a vibe themselves. And you can tell this from their hats. I've never seen such hats, especially on so many people. Especially who look like relatively young and well about town and not unattractive, shall we say. Let's not go too far down that pathway in case my dad's still on the livestream. But it's just a very curious situation. And then what happens is you just kind of [inaudible 00:12:19] into the energy of the whole thing and then you become very 1947-ish yourself and then you start wearing full body pyjama suits throughout the day whilst walking around the hotel carrying your bottle of wine and carrying a copy of The Hitchhiker's Guide to the Galaxy ... Oh, he's still there, good to know. And, that's okay. And of course and Dad will appreciate this, but everybody might, but [inaudible 00:12:46] the rest of you anyway. Oh and by the way, there's an actual key. So that's how you really know that it's very ... You would love it here, actually, Dad. Let me find what I was going to show you.

Right, so, you walk about the hotel in your pyjama day wear, you're carrying around your bottle of Henri Penfolds Shiraz, actually which my amazing clients Cliff and Marty gave me. Vintage. You wouldn't walk around this hotel without carrying around your own bottle of vintage wine. I mean, who the hell do you think you would be? You could, of course, cloak yourself in the quilt of the bed. I feel like it would fit in more with the whole situation. And you must be carrying a copy of The Hitchhiker's Guide to the Galaxy with you, under your arm, at all times. It's the kind of hotel where you wouldn't dare to go anywhere without carrying several books. So these are some of the books that I carry. I have other books. I have really quite an unreasonable number of books that I travel with considering that it's travelling and you've gotta carry suitcases around.

I just realised the floor in the entire system. This lightly coloured jacket doesn't fit with the picture. That will look much better without that. And then, as I was saying, you would also be carrying minimum three Montblanc pens. So there's a total of about eight thousand dollars in pens right here. Dad will appreciate that a lot. He gave me my first Montblanc pen when I was 18. I also have three more Montblanc pens right here in this room. I'm literally travelling around the world with 20 thousand dollars worth of pens and a vintage bottle of wine and several night books and about 12 books, several journals and about 12 books, and possibly an unnecessary amount of Christian Louboutin's. Although, I'm not sure that there's anything such as an unnecessary amount of Louboutin's.

What were we supposed to be talking about? Can somebody remember what the title of the conversation is? But I'm sure that whatever it was, I'll link it back to what I'm on about. I feel, I feel, I feel like I should show you some more of my Montblanc pens but I can't quite remember where they are. So you're gonna have to deal with it. And by the way, I want to be sponsored by Montblanc also, in addition to everything else I just said. So, now I feel that you understand just a tiny little bit of the situation of what happens when you enter into this hotel. You're in a kind of very fancy ... it's not like a normal hotel. You don't seem to pay anything, although I'm sure my bank would argue with that when I leave here. There's a phone over here that looks like a phone, which I know might not seem like much of a noteworthy statement, in and of itself. However, when you look at the phone, you'll understand what I mean. And then, there is in fact, a dog over there in the corner. I don't know if you see him. I mean, I feel like this tells the whole story of the hotel.

And so, what would happen, I would imagine, is that, if you were any kind of serious writer, which I purport to be at times, you would move in here for a year and not speak to anybody in the outside world. And you would just sit in the downstairs library, with your own wine, and have more wine delivered to you, and more pens. And you would just write many things about many things and that's roughly what I'm going to do, except for the fact that I gotta get on a plane back to Australia tomorrow night. But I shall be back here. Or, I've thought about this. Fuck, the wine's leaking onto the bed quilt. I've thought about this and I think I'm gonna come back and I'm gonna get a house that's basically the same as this hotel and just gonna recreate the whole hotel into a house. And a full-time butler. It's become apparent to me that I can't leave anymore without a full-time butler in my life, but it's gonna need to be some kind of magical butler because I don't want real fucking person hanging around all the time, how annoying that would be.

But yet, and I left this on an audio message to Linda Doctor this morning ... You do need to be here, Allison. It's actually extraordinarily selfish that you're not here because how is that autobiography gonna get written? But you could channel the energy of it, I suppose. I did leave a message to Linda Doctor this morning that said, "If I don't have a butler," this is for real. "If I don't have a butler, Linda, then who's going to bring me my coffee in bed in the morning? Who?" She didn't answer because it was an audio message, not a phone conversation. So I'm still waiting on that answer cause I assume that she's sleeping right now in Bali. So my dilemma is, I can get a housekeeper to come in and clean the house every day if I had my own house, but I think I'm just gonna travel more anyway. And then they're not gonna be there when I wake up though, so who's gonna bring me coffee in bed? This is kind of why I have to live in hotels, and if you look throughout the history of time, and also James Altucher, which is really my marker that I use of time as an author, is James Altucher ... most authors and writers at some point, of any kind of credibility, have certainly lived in hotels because we all know that we cannot take care of ourselves and basically choose not to.

So now I'm going to talk about the peculiar truth about making a load of money online. But do you think I already did and I was just tricking you the whole time? Because actually I'm acting like I'm rambling all over the place and I pretended I forgot my topic. Ah-ha, got it. Mostly I do forget my topics. But, in fact, I was making a very important point. Exactly, everybody seemed to love hot shower for Fiona because this morning she had to go and get her own organic coffee. It was very traumatic and I'm feeling the trauma and sadness of that moment right through my whole body. I'm a very empathetic person and it's just kind of coming into me. Of course you would cry about it. Were you getting your period? Because that sounds like something I would definitely do if I was getting my period, is cry about having to get out of bed to get my coffee. Sometimes I cry because I have to roll from one side of the bed to other to reach the phone in order to order the coffee. See everybody's sending you a love hush, how you should definitely live in a hotel in Southeast Asia.

I'm gonna live in this hotel and then I'm gonna write about many realms that I'm moving to and out of in this hotel. But I meant reams of paper, about the people in the hotel including, but not exclusive to, the men with the hats. Because I'm very interested in these men. There's a high amount of men with hats in this hotel. They are hats that have definitely not been seen in this era or space at all, which is how I know that when you come into this hotel, you are indeed transported back to 1947 and I feel myself melting into that world. The hats definitely don't ... I can categorically say that is those men leave the hotel and go into downtown Santa Monica, I'm quite certain that the hats are not part of that situation. Because the hats, much like the leather and the charm are old-worldly and other worldly and so the magic comes out and that's roughly the point of my story.

The point of the story ... We already established that there was nothing peculiar about it and I just wanted to use the word peculiar. I can't take selfie with the men with hats because yesterday I got gently admonished for live streaming, although they called it v-logging, which I found a confusing word ... for live streaming on the back patio because apparently there's all the celebrities here and they don't care for the live streaming. And I was pretty, mildly triggered by the fact that they didn't include me in their description of wealthy celebrities who stay at this hotel. I was kind of like, "But I'm a celebrity." And then I was like, "But maybe you don't know that." And then I went into frenzy about making viral video content so everybody knows I'm a celebrity. But anyway, it was the most lovely way of telling somebody off that you've ever encountered because after they tell me off, they sent me a free double espresso to my room and it was the most delightful thing ever. And then, I don't know, they brought me a fillet mignon so I mean, what else am I gonna say? I just feel like there's nothing else for me to say.

So, peculiar is not a thing. It's not peculiar at all. You know sometimes, and this is going to be an upsetting thing to hear, sometimes people watch my live stream and they don't like me. Or they think that I'm quite rambly and that I don't really get to the point and they get annoyed about me. I forgot about this because I don't focus on it and I don't really care either way. Of course I want them to like me but I care more about my message and my truth is what I mean, right? So, in that regard, I don't care. I did forget about it and then sometimes people are kind enough to tell me and remind me and actually let me know that people in Facebook groups, that are not cool Facebook groups, clearly, talk about me in outraged terms because ... I'm gonna say my real reason ... because they can't figure out what the fuck I do and how I make so much money by not talking about anything and doing nothing but doing everything at the same time exactly like Deborah and Corbin said the other day, right? Never. How could they not like me? It's mind-boggling to even consider.

I had honestly forgotten about it and then a client said to me, "Kat," ... You know, that she was impressed with my mental fortitude, that I don't let it get to me how many people talk badly about me online. And I was like, "Oh, do they?" And she was like, "Oh yeah, all the time." I was like, "Oh, I thought everyone loved me now. I've moved on from that." I was like, "Where are they? Send me their names. I shall send them flowers and then I'll go around and cook them dinner and I'll sit them down and I'll kindly explain to them why I'm a lovely person." But I really couldn't be fucked so instead I just write a vent-y blog post about it I think, or not, either way. Here I am and I'm talking about it now.

They don't like me because they ... If people don't like you, here's the deal about that ... If people actively don't like you in a way where they feel the need to talk about it or to say something to you or to have an energetic charge about it, whether they talk about it at all ... And now I'm going serious ... It means that they see themselves in you, they're triggered, right, because you're a mirror showing them all that they're not being. If they just didn't like you and care for you and they just thought you were kind of like silly or boring or whatever, then they wouldn't be talking about it to the internet. They would just mosey along with their day. But if they're gonna talk about it ... Thank you, Amy. I appreciate that and I'm sending you back love. Thank you so much. If they're gonna freaking talk about it, then that means there's an energetic charge around it, which means they're triggered as fuck and so just keep on shining your freaking light [inaudible 00:23:50] and don't worry your pretty head about it, is basically the answer.

I'm doing the most fabulous vagina stretch right now. You don't need to see it but I'm preparing for yoga. Fuck, I forgot my dad's on the live stream again. Sorry. I apologise. We'll just call it an inner thigh stretch.

So, anyway, what was I up to? Did I actually start? Did I say anything of importance so far? I think I'm doing a live demonstration of my entire point of the title of this live stream. Do you really want to know how to command money online? Do you have any idea how to command money online? Of course, you do. But whether or not you're doing it is another fucking thing entirely. I better not yell, they're gonna send somebody in just to send me a free double espresso and tell me off for being noisy. Maybe I should yell.

Alright, Amy actually nailed it and she knows me well, or fairly well. I suppose we could know each other more well. I suppose that next time I come, we should hang out on livestream together but we have had many deep discussions over the course of one fabulous evening in New Orleans and some other discussions. So she says, "Love you in your full on performer mode, both Emmy and Oscar worthy." That is the entire fucking point of how the money is made, isn't it? It's stepping into the performer, the story teller, the little girl who wants everyone to shut up and watch her do 40 million back flips ... Okay, that's my daughter.

And same thing, right? It's being rambly as fuck. It's embodying whatever energy's coming through you for that day. It's not having some kind of rule inside of your head that if you wanted to sell, for example, I will like to sell you the replay of my high ticket with super ease sales workshop, which I did yesterday. Now, if I was another type of a person, meaning not this one, or if I was thinking that I can't just be me in order to make money and make sales and that sort of thing, then why would I be rambling the fuck on and spending like 30 minutes painting the picture of the energy of this hotel? I would be sitting here seriously telling you about how important the high ticket sales workshop was and all the interesting bullet points. The bullet points, you understand, the bullet points which you must go and read about and then you should buy.

Instead, while I want you to buy the workshop cause it's freaking amazing ... I'll drop you a link about it. I'll do it now cause I'll probably forget otherwise. And I may or may not talk about it, but either way, what I'm gonna do for sure is ... I'm gonna drop the link because I'm gonna get super distracted and not do it otherwise. What I'm gonna do for sure is I'm gonna let whatever comes out, comes out. Not just on this livestream but in every blog I write, in every photo I put up, in everything I say or don't say, I'm literally just going to allow what's inside of me to come out and then I'm gonna share it with you and the freaking strategy of how I do that is, there is no fucking strategy. 99 percent of what I do is mindset, one percent is strategy and would you like to know what the one percent of strategy is? Would you send me a love hush shower if you want to know what my one percent strategy is? Okay, the temperature's rising in here with the power of this livestream. Send me the love hush shower. I apologise that I didn't switch the screen but my shirt says "Moon child". I'm still doing quite the glorious hip stretch down here. You'd love to see it, I suppose, if you're interested in seeing bendy things but it's not necessary.

Okay, so, as I said, 99 percent is mindset, one percent is strategy and the one percent strategy is the strategy is mindset. Okay, I stole that one from Reagan Hilliard. I don't know if she got it from somewhere else but she used to say about her and I that we are 90 percent mindset and 10 percent strategy and the 10 percent strategy is the strategy is mindset. And I was like, "I'm taking it further." It's 99 percent versus one. And thank you Reagan. Alright, so, I don't know. I suppose I have some strategies and things. I suppose I have some ways that I do things. Exactly, Amy, it's being me. But it's being all of me, right? I suppose you could go to this ... okay, I just loved my own comment. That's embarrassing but I did it by mistake. I was trying to pin it, then I loved it, but now it would seem rude to unlove it because is that like an act of anti-self love? I don't want to do that. So I'm gonna keep loving my comment. I'm gonna leave the love there. I'm gonna own the loving of my own comment but don't think too badly of me. But maybe, fuck it all, I love all of my own comments from now on.

I suppose if you went to that offer and you read about ... or you go onto my blog post from this morning and you read all the comments that people put up about how amazing the workshop is because I asked them to put them up. But I just asked them like say what you actually think and they said it right? Then you'll go to the sales page and you'll go, "Okay, she's gonna teach me strategy and then teach me exactly how to come up with an offer, how to sell some shit, how to write sales stuff, how to come up with your investment stuff on how you sell on Facebook Messenger and blah, blah, blah." I'm already talking about the strategy side of things. But yes, there is a process. There is a way to reverse engineer the how of what I do to have a multi-million dollar business online. The how of how I come up with office, the how of ... I forgot the rest already. Basically, it's all mindset. That's all you need to know.

But, no, I do break it down a little bit, for sure because I think about where people are at on their journey, where they're maybe not fully embodying who they are and they don't fully have stepped into the level of confidence and just certainty that I have. And so I break it down and I go back in time to my journey to what I would have wanted to know and so this is the way I teach my content when I'm teaching in my trainings. But every fucking thing leads back to mindset in a really big way, which you'll know if you're on that live training yesterday when we began the high ticket sales workshop. And, anyhow, none of it would fucking work if you weren't just being you. None of it, not a single thing.

However, however, however, when we talk about this conversation about being you, what I think a lot of people are missing ... Here's what I think ... what I think a lot of people are missing is this. People think that if I put some shit up online that is me ... Okay, I nearly just threw this but it's quite heavy and I could probably break something and it seems an unnecessary way to emphasise my point. People think that if they put some shit up where it's like, but that is me, that is my truth, if you go read my shit on my wall, like that's what I believe or feel. Cool, cool. But are you saying the scary bits? Are you saying the embarrassing bits? Are you saying the really vulnerable war shit? Are you sharing like the bat-shit crazy stuff that your besties know about you or your partner or whoever the people that's close in your life? Are you sharing your vulnerabilities? Are you sharing your so-called flaws or struggles or things that you feel you would have done differently? Are you sharing stuff that makes you feel like you're exposing your soul? Or are you just sharing like, "Here's my way of making money online" or "Here's what I freaking eat for breakfast" or whatever it is?

You've gotta share all of it. Being you is not just being the parts of you that are the easiest to present to the world like oh I can do a photo of me in the right lighting where I look fabulous with a glow that Chanel itself could not bestow upon me. And then I can with truth say, "this is me" and it is but if I don't also do, for example, this morning, literally, the Instastory sitting in bed looking kind of unseemly, I must say. When I re-watched it, I was like, "that's mildly horrific" and it's probably only how I felt. No need to tell me if you were horrified by it also. If you don't show that as well, then who gives a fuck, right? Like have a really hot photo of me for my profile photo. I think it's hot. No need to tell me of that either, if you don't. But I do. I really like the photo of myself in my red pants and I'm like styled up and it's from a professional photo shoot day. In my profile photo on this page and my other Facebook page. And it is the real me. It's an unedited photo, actually. I think I just put a colour filter on it to make it pop more but it's my actual red pants that are there that I think I'm actually going to wear this evening when I go out also.

It's the actual real me. It looks like the real me. It is the real me. But if I don't also show the sitting in bed me, having coffee in the morning, no makeup on, you know when you've just woken up, then I'm not actually being me. It's also not a rule day. You gotta do Instastories sitting in your bed in your pyjamas with no bra on. But why would you not if you have a message coming through? And then, at the same time, if I'm gonna share some powerful truth about how I had an epic result in my business life and I'm like, "Yay this is how I make millions of dollars." Cool, cool. But if I don't also share the shit that didn't work or the stuff where I felt that I embarrassed myself or my so-called scrubs then nobody's gonna follow me and care, right? So being you is being all of you to your audience.

When I turned on the livestream today, I was like half am I gonna turn it on? Yes or no because I felt like I might like to have a lovely meditative nap and then I thought, "I'll turn it on." And I was gonna talk about energy or some such thing and then I end up talking for 30 minutes about the freaking hotel vibe. Well, my mind, in the back of my mind, is thinking people are gonna leave this live stream cause you're not getting to the point. That's what I was thinking, right? People are gonna leave because you're literally just going on and on about men in hats and old world charm and freaking Hitchhiker's Guide to the Galaxy and they're like, "Okay, we can handle this for two minutes, Kat, but when are you gonna tell us how to make the monies?"

But instead I just kept going with it, wherever it went, and then have a conversation with my father in the middle of it and then jump up and down and do whatever I'm doing and basically just giving myself permission to be me, fully right? Now on another day, I might not be rambly at all. I might be hard hitting. Or on another day, I might be really introspective. On another day, I might be way more silly. I can be so silly sometimes on live streams. By the way, the ones where I'm crazy silly and inappropriate and often times people ask, am I buzzed? Like am I having wine or something? I'm not, right? I actually am like a more slightly down version of myself when I'm drinking wine. So if you see me when I get really silly and hysterical and inappropriate, that's when I'm like in a super flow line and I'm just giving into it.

But either way, it's about giving into it. It's about giving into who you are. And fuck the rules and fuck what you should be doing to build a following or to get sales because I'll tell you one thing for sure, throughout all of the history of time, powerful leaders, messengers, performers, leaders, entertainers have gained a following by standing in their truth and being the light that they were brought here to be. Not by building a fucking Facebook page or a funnel, right? So those things are fabulous. It's the cherry on top. You can have that as an addition. Why would you not? I will use all the tools that are available to me and that suit my purposes. However, make no mistake, people don't follow you because you built a funnel. They don't follow you because you got a professional photo shoot. They don't follow you because you have a launched system going on. They don't follow, they definitely don't fucking follow you because you do it the way all other entrepreneurs are doing it. So pretend you don't know any rules. Pretend nobody told you. Pretend that it was literally about sharing your energy with the world. How would you do that? Huh?

That's all. That's all I have to say about that. I have many things that I would like to vibe into me this afternoon. Energetically primarily. And I'm gonna go do yoga and I think I'm gonna go to Soho House in Malibu and drink some fabulous wine and look at the sunset and then who knows what else will happen? I'm sure I'll post and share about it. But I think you could think about that. What if you knew no rules? And what if the whole thing that you were thinking to do was share your energy with the world without knowing how would you do that? How would it look? If you genuinely had faith and knew that you gotta make the freaking money cause you decided to and you knew the answer was to be all that you are, what would be different right now? Go journal on that shit and vibe it into you. Send the intention that it flows through. Integrate it through you.

And then, go to www.thekatrinaruthshow.com. That's me. I am the show just in case you're not clear on the brand name. That show is me. It's happening all the time. This is it. Everywhere. Always. Whether or not you're watching it. Thekatrinaruthshow.com/highticketsalesworkshop or ... and get in on that, because there's like two days left before it's closed and ... that's fucking freaky. Okay, something weird just happened on my search history. I'm not gonna tell you cause it would be an uncomfortable moment for everybody. Fine, I'll tell you. No I won't. Maybe in another post. I'm gonna also give you the link to today's blog post. You're going to be so happy to read this, if you've not read it yet. If you've read it, you'll probably be supremely happy to read it again. It's called ... it felt like somebody was talking here ... the post is called They Will Come to You Like Bees to Honey and Then They Will Buy: Here's How. You must read this post! And then at the end of the post, you will see my call to action which is also for the high ticket workshop which began yesterday.

It's a seven to however many fucking days it goes full course. It will go until it's done roughly, give or take. You can read about it on the page, clearly. But also on the bottom of the blog ... where has this live stream gone? Has it disappeared off the face of the internet? Okay, the one I'm on? No. Here's the blog. At the bottom of the blog, you'll see my call to action and you'll see a load of comments of people of how they've thought of the workshop so far. Okay, go do your thing. Get your energy on. Share your energy with the world. Give yourself permission to be all that you are, not just the bits that you think are fucking presentable because the only way that you're gonna call in your true bat-shit crazy soul people ... Thank you for being my bat-shit crazy soul people ... is by being bat-shit crazy yourself; good, bad, random, ugly, crazy, messy, all of it. You are beautiful just as you are. All of your mess. All of it. All the inside out stuff. Bring it to the world. Don't forget. Life is Now. Press Play

 

Kat: Just get some more attention. All right, we've figured this system out. This is how I want it to be. I'm extraordinarily upset that I had to stop a livestream in the middle of it.

Kat: Let's wait for the peoples to come back.

Kat: Yo, are you back, or are you new? Back, Haley's back. Eight people are back. Imagine some of the people didn't come back, how extraordinarily rude that would be. I suppose it would mean I didn't put on a good enough intro.

Kat: Much better, we can see. Yeah well, I'm happy to roll with all things. Look how chilled out I am, I feel like I'm super relaxed ... do you feel like you really like this hotel knowing it's not weird anymore?

Ash: Yeah.

Kat: Yeah. Last night, we got here, and we were like, what is happening? It's so weird. There's no bar, firstly, which I found to be a disturbing and unsettling problem. And these keys, like keys that look like this. I'm pretty sure this hotel was transplanted from your land, Lia Steele. I think that's what happened.

Kat: But, you know me, I'm like freaking trendy as fuck, everybody can see it. Super classy. And so, a friend recommend that I stay here, it's a quaint old hotel in Santa Monica. And it's not a cheap hotel by the way, but when I got in I was like, this is not my vibe, I am so leaving this place tomorrow. Kind of musty and fusty.

Kat: But then, when I woke up this morning in my quaint room, I thought I was in 1847. And I felt like, this might be the most relaxed I've ever been in the world, in my life.

Kat: Lia says, "You're fucking welcome."

Kat: And so and then, I went to yoga and did other things. And then I came back and I was like, I think I'm falling in love with this place, it's very zen, but in a non-zen way. In an English-y sort of a way.

Kat: No, I'm not bleeding. Thanks. Nope, that's not part of it.

Kat: Secret garden, hopefully nobody comes into this garden, 'cause they're going to hear a reverence. It's not that secret. But, you should go and watch my Instagram story and see a tour of my room. It's very unusual, it's a whole unusual situation for me. It took me some adaptation.

Kat: So, speaking of adaptation. Speaking of adapting to things. You know, I just decided that I really don't care to wait for the normal things and the normal ways of life, and of people. Because actually, I'm pretty sure the normal ways of life, and of people, are basically complete fucking bullshit, and that we all just bought into a scheme of rules that may or may not make sense. And at the end of the day, the way to know if something is real and true, is does it feel right for you.

Kat: So, if you feel like, 'Meh, I just think I want to wait X designated period of time that's apparently socially acceptable before I change my body,' or make a fuck-load of money, or attract the exact romantical love connection that I want, or shift any other freakin' thing in our life, then why not just start to choose that you're not going to buy in to that belief system.

Kat: So you know, I've been experimenting with this process of living life since before time began, really, I've always. But, I just feel like over the past little while, and specifically on this current trip that I'm on in America, I've going to a whole new plain. A whole new plain of realising that I can get results, I can allow in results, I can receive results.

Kat: Now we're getting serious, leaning forward. Oh, okay sorry Maggie, it's the thing not actually bleeding, it's when you go places and time bends. I do that all the time, but I've not heard the expression bleeding relevant to that. I am constantly leaving time and space, and I just, I call it superflow or fugue state, it's a bit of it, but I'll read the rest of your comment later, half of it's cut off, but I'm very interested in this. Tell me more about it, if you like.

Kat: Yeah, I've just been accessing higher levels of more magic and superpowers, and just kind of deciding how things get to be, and deciding that there's actually got to be no specific timeframe or framework of how that should be.

Kat: So, the specific example, which I did right about ... I can tell you lots of examples, and ask me the questions. Ask me the questions, let's make this an engaged interaction. Ask me anything that you want to ask me about accessing superflow, accessing superpowers, accessing magic.

Kat: This is not woo woo mystical shit, by the way. I mean, I think that's obvious. And nothing wrong with that, 'cause everything's mystical, and anything is mystical and nothing is mystical at all. What I mean is, I'm not talking about some voodoo witchcraft, nothing like that at all. I'm not remotely aligned nor either interested in black magic.

Kat: Anyway, but I believe that we all have powerful white magic, if you want to give it some sort of name, which I don't really. But, I just did, apparently. I just, okay my point is, I'm literally just talking about accessing the powers that were always available to us.

Kat: So, Lia says, "Hell yes, shifted everything in under a day here." Tell us more about that Lia. Tell us about it, people want to know your story. I want to know the story.

Kat: So yeah, it's more like, questioning the frameworks and questioning the ways we've been told things are. Which is, I think that's not new information to any of us, right? We're freakin' entrepreneurs, we question everything since before time began, as well. And that's just normal. But, what if you went to an even deeper level of questioning. Every next, I guess block or limit that came up for you, that you then questioned that also. And what if you completely didn't even know any of the rules or laws of how it's meant to be.

Kat: So, the example I'm going to give you is to do with my abdominal area. I know you're going to be fascinated by this, but really though, really. I'm trying to be a smartass, and then I'm like of course they're going to freakin' fascinated by it.

Kat: I love how Brandon comes on and always announces himself here like a slightly breathless person arriving at a wedding and feeling a little bit embarrassed that they were slightly late. That's the vibe I'm getting anyway. So, everybody tell Brandon a word that has the words O-U in it. Please write in the word honour, or favourite with an O-U. What's another word with an O-U in it?

Ash: Colour.

Kat: Colour. You can choose the word of your choice. Please type in, Brandon I honour you, Brandon you're my favourite, Brandon please change the colour of the filter, or another O-U word of your own choosing. The reason is he appreciates it and we appreciate each other, and so we like to do nice things for the people that we appreciated.

Kat: So, fabulous ... Kiana, I thought you were just saying this is fabulous, so it's like thank you, I thought it was quite fabulous as well. Then I realised that, no you weren't as well.

Kat: [inaudible 00:06:52] exactly. Lia, you understand. Kiana, you understand, of course you do. You are my people.

Kat: So, anyhow, I supposed I could tell the story. Might only take me two or three live streams and 7,000 minutes, but we'll get there in the end. And we'll certainly get there before 2:00 PM, 'cause I've got to do the high ticket sales workshop at 2:00 PM.

Kat: Ash, why don't you drop the link for the high ticket sales workshop? There's a real person sitting here, you guys, I'm not just talking to space and pretending that I have a team.

Kat: Everybody knows it's fab-o-lus. What the hell is that?

Ash: [inaudible 00:07:18]

Kat: Can you drop the link?

Ash: Yeah.

Kat: I don't even want to talk about the high ticket sales workshop. I won't talk about it, but it does start in less than an hour and you should go and get your place. Or sign up whenever, and get the recordings. And it goes on going, on going until we're done with all the content is roughly how long that we'll go for.

Kat: Superflow and super [inaudible 00:07:35] have high ticket sales, he'll put the link in for you now so you don't miss out.

Kat: But anyway, let's talk about my stomach. I know you've been waiting for that moment. And then, we're going to apply it to all the things.

Kat: So, I wrote the other day, about how on this trip I've been eating way more things that I ... I don't want to say crap or shit, or something like that. But, I've been eating a lot of foods that I don't generally choose to not eat because they generally do not serve me, and foods that I typically in the past have understood would cause me to gain weight.

Kat: So, for example, I had spent pretty a whole week in Florida eating rice and beans for most of the week, which is not my normal diet at all. It's a very [inaudible 00:08:11] week. And then, I was eating a lot of Mexican-ish food in Texas as well. And a lot of potatoes everywhere, and I've been eating sugar most days when I haven't really done that for a very long time.

Kat: And so, long story short, I work a couple of Monday mornings just gone, and I was like, what is happening. My stomach was not looking the way that I care for it to look, I was kind of puffy and I had gained some belly fat and some body fat. And the next day was going to be my event, my one day San Diego soul shift, so my only American day. Which was little as fuck by the way.

Kat: And not that I had the idea that my clients would ask me to leave if I showed up a little less lean than what they expect me, 'cause I'm pretty sure they'd be okay with it. But, and also not because I have felt like I'm not good enough or not happy.

Kat: This is an important point to notice and understand, if you want to do magic, do you want to do magic? If you want to do magic, type in 'I want to do magic', except that sounds boring. So, type in something like, aha. Or could be, I love hot shower, obviously.

Kat: So, it was not that, it was not like, I need to be lean for tomorrow because of my event, and otherwise I'm not good enough or I don't look good enough. I let go of all that shit, I continually release that shit. Release it from my body. I will teach you about that, right.

Kat: Ah-fucking-ha. Exactly. That's exactly what I mean, Brandon. Aha, yes. Yes. Magicians everywhere. Magic me the fuck up. Indeed I will, indeed I will, and indeed you can do that for yourself at any time.

Kat: So, it wasn't that. It was just, that I looked in the mirror when I felt a bit stodgy, you know when you just feel a bit like things are sitting in there that you would really prefer not to be there anymore. I went to the gym and I was like, well I just felt like a bit blah. Not my ideal feeling. And I just thought to myself, I actually don't care to choose this, I would prefer, I would like to or prefer to have my abs back, thank you very much, is basically how I felt about it.

Kat: I didn't have a neediness around it. It wasn't I need my abs back to be happy or to feel good, it was ... oh, that's an interesting comment. Don't read it. Do not read it. Do not click the link. Do not come and learn from me about superflow, tens of thousands of dollars sales like magic. Unless you want it, in which case done. But, you can do it after. We have time. We have time for all the things. We expand time.

Kat: So yeah, I was just like, this is what I want. I just like when I have my abs looking a certain way. I was so freakin' puffy everywhere, and it wasn't just fluid, I'd gained body fat. I gained a small amount of body fat, maybe a couple of percentage points. I know how to read body fat like a motherfucker. If I look at you in person, I will know to the pound exactly how much you weigh and what your body fat percentage is. It's a magical trick based on the science of the fact that for 13 years I freakin' measure people day in and day out, and so I can eyeball it and tell.

Kat: And I'm always right. Even for some of you mystical people who have light weighted bones, I still get it right. I know it's an important act, which I probably don't use this skill and talent as often as what the world would really desire or require for me to do, so I'm sorry about that. But, if you'd like me to test it out on you then just tell me when you see me. You may not care for me to do that to you, but I'll be doing it anyway on an unconscious level. It's not like I'm writing it down in a little book, I'm not like writing down exactly how much everyone in my Perth community weighs and what their body fat percentage is.

Kat: Caitlyn says there's a problem with the link. Can you read the comment that Caitlyn just popped up, I can only read half of it.

Kat: So, anyhow, I'm getting there eventually. If you want to know the magic, you've got to be prepared for the magician, which is me, to craft the story out.

Kat: What's the question?

Ash: There's no question, but the link works.

Kat: Just reply back to Caitlyn's comment with another link. But the link anyhow, is the thekatrinaruthshow.com/highticketsalesworkshop.

Ash: Mm-hmm (affirmative)

Kat: Do you think I could hold my hands out like Moses for the entire rest of the livestream?

Ash: Yes.

Kat: Ash has fantastic faith in my medial deltoids. He says, "Yes."

Kat: Oh, no problem with the link. Okay, I was just assuming.

Kat: I feel like I want to do it now. Because, I really appreciate the faith in my doubts.

Kat: Anyhow, oh we could do some flexing. Okay. I don't know what I'm doing. What's happening, why am I in such a bizarre mood? I've been in a bizarre mood all morning. I woke up and sent the most irreverent giggly little girl audio messages to Linda Doctor, about 30 minutes worth of them as well, which was a little irreverent, I think, to expect someone to listen to that much of your shit. But, she replied with grace and fervour, and sent me back a good 16 minute long audio itself.

Kat: Anyway, so yeah, I basically decided, I'm going to change this. I'm going to change it now. Because, I just want to have my abs back. And literally over that 15 minute workout ... can you join in on what video? The live workshop? Of course. It's going down at the top of the hour. So, 2:00 PM here too, which is soon enough, that I probably should be thinking about getting to my point here so I can get upstairs to run it.

Ash: Put your arms back up.

Kat: Sorry. Ash just told me to put my arms back up. What happened if Moses dropped his arms?

Ash: I guess the Israelites all drown, don't they?

Kat: Get your freakin' bible passages sorted.

Ash: Everyone drowns.

Kat: It wasn't to do with people downswing, was it?

Ash: I don't know.

Kat: Was it to part the red sea?

Ash: Well, yeah.

Kat: No, it was to do with the tabernacle.

Ash: I don't know.

Kat: Google it. We grew up in church. Our grandfather was a preacher, how can you not know this stuff? This is terrible, this is embarrassing for everybody.

Ash: It'll be embarrassing for you if I'm wrong.

Kat: What's spaghetti got to do with it? My arms are becoming more toned by the moment. Imagine if this was the new livestream game, you'd have the most insanely amazing arms in the world.

Kat: Manifest go ditch your body fat, do it then. Show us your abs.

Kat: All right. So, I literally watched my body transform itself in 15 minutes. Now, of course when you sweat and workout a little bit, you lose some fluid anyhow, right.

Kat: Eminem was not there with Moses, I can say that with certainty. But, it's an interesting suggestion.

Kat: I guess I can't really be certain, because if time and space doesn't exist, then anything could be possible. That's definitely true as well.

Kat: Okay I feel like I'm getting my arms a little bit tired now, but it's become a point of pride and ego, for sure. In a moment I'll stand up and show you my abs.

Kat: So then, yeah, I like fully got my abs back and my whole body shape-shifted. Not in a weird devils advocate sort of way, 'cause those shape-shifters were scary as fuck, but it's a great movie and you should watch it again.

Ash: Oh, you were right.

Kat: I was right, what does it say about Moses?

Ash: During a battle.

Kat: During a battle. What happened? What if Moses is Eminem?

Ash: I don't think he is.

Kat: Can you just read the fucking passage out because my arms are getting tired.

Ash: I don't have the passage, but if he didn't hold up his hands-

Kat: The battle would be lost.

Ash: The battle would be lost.

Kat: But, what did it have to do with the 10 commandments?

Ash: I don't know.

Kat: Can we just figure it out people?

Kat: All right, so. Yeah so, then I wrote about it. I wrote about how I completely just changed my body in 15 minutes, in a way that should technically take two weeks, right? And I know this for sure. But then, I thought to myself, it sounds kind of bullshit and it sounds kind of made up, and I don't think people really understand the power of what just happened, right? Because they didn't see it, and they're going to be like, 'Cool Kat, you just sweat a little bit and you released some fluid'. That is not what happened.

Kat: What happened was roughly what a two week cleanse would create, right? In the normal people world who believe in the normal rules, which I use to, and I apologise for that period in my life. We all have parts of our past that we would change if we could, but I'm going to assume you'll love me anyhow.

Kat: But then, the next day I did my event with all the badasses in San Diego. They force fed me several servings of tater tots with truffles on them. I didn't know what a tater tot was. They were pretty appalled about that. It's potato gem for the Australians. Which is not a fancy Delmar food by the way, but they put freakin' truffle oil on it and pretended that it was, and required me to eat it along with several unnecessary serves of nachos and a poisoned burger. Which we knew was poisoned, because the next morning we woke up and we were dying. All of us, just dying, or at least me, and Ash and Amanda. So, Amanda stayed over in my room. We did the hilarious slumber party livestream, it was critical and important.

Kat: I hope you guys appreciate that I'm going to need a two hour massage on my shoulders after this, and it was all for you. Please send me some love for doing that as a community effort.

Kat: So, Amanda and I wake up. We walked down to go to the gym. Well first, obviously we sat in bed for many hours and did many money making things, 'cause that's a normal thing to do when you wake up in the morning with your client in bed next to you. So, we did that, and then we went to the gym. Oh my god, my stomach was ginormous. Okay, not at all, that's obviously ridiculous. But, I was very like, reverted back again, basically. Which is evident of my level of belief, and I'm going to deal with that, don't worry about it.

Kat: Because actually what I noticed is, I believe that I can transform my body in a day, or even in an hour or two because I choose to, and I do it repeatedly. But then, I also have still been holding on to the belief, which is stupid if you think about it, that if I eat something like tater tots, I'm going to wake up feeling big and heavy. So, I'm just going to get rid of that belief because I don't find it particularly convenient or charming, I don't know about you. But, at the time, I was still holding on to the belief.

Kat: So, we go work out, we do a 25 minute workout. And by the end of it, Amanda is like, 'Holy shit, I just saw it happened with my own eyes'. 'Cause she had seen me write about it.

Kat: Look at my arms sinking. They're just going down.

Ash: Battle will be lost.

Kat: I am strong and resilient. I am a badass. I will keep my arms up if it kills me. That's kind of cheating.

Ash: No, well, Moses had rocks placed under his arms so he could hold them up until sunset, so you can cheat.

Kat: That's bullshit. What?

Ash: Yeah.

Kat: He said that Moses had rocks placed under his arms. That's not holding them up at all, that's just casually lounging. That undoes the entire story, if not the entire bible. That's just casually lounging around with your arms ... what, is that a true story?

Ash: Yes, are you questions the book of Exodus?

Kat: Like, a little rock or a big rock that he could just lounge on? How is that then? How is that a work of effort or resilience? Fuck it then, I'm putting my arms down. I've been let down and disappointing.

Ash: When Moses hands grew tired, they took a stone and put it under him, and he sat on it. Oh, and then two people held up his hands.

Kat: So, when Moses got tired, he just gets a lounge chair and some people to hold his arms up.

Ash: Yes.

Kat: This changes the dynamics of the entire story. How did I not know that? Obviously, I just selectively choose what I want from history. I know people are going to argue whether or not that's history, keep it to yourself. I don't care right now. I'm telling my story.

Kat: So anyway, Amanda was like, 'Holy shit, I can't believe how much your stomach just changed in 30 minutes'. Or it was even a 25 minute workout that we did. And then we took some Instagram stories about it because we are here to serve, and that's all. So, if you require them, I can send them to you. It was extra special because I had an apricot coloured sports bra on and Amanda had apricot coloured, I suppose you could call them peach, shorts on from [inaudible 00:19:46].

Kat: And so, we were diagonally in unison, which made the whole thing a vision from a visual standpoint, and we didn't even plan it. So, there's many things that go in to the magic, as you can see.

Kat: Anyhow, I don't feel like I need to demonstrate my stomach for the purposes of the story now, but I will anyway, because it's always good opportunity to show off parts of your body on Facebook. We all know that people like to see bits of your body, it helps the views go up. Or in fact, as Frank Hearn told me yesterday, one should always livestream with a throne and a sceptre if you want a load of viral video. And I said, "Frank, I'm all over that shit. I got my throne and my sceptre." In fact, he stole the idea from me, so if you see Frank Hearn sitting on a pink throne with a sceptre, I gave him that idea but I'm happy for him to use it.

Kat: So, anyhow, there's my stomach. It looks rather stomach-y, I supposed. It's still a little puffier than what I actually am going to require for it to be by the end of today. There's bits of it.

Ash: [inaudible 00:20:43]

Kat: There's a little bit of definition there. So, there's a little bit of puff going on there.

Kat: By the way, nobody needs to tell me I don't need to worry about my puff, 'cause I'll worry about whatever the fuck I want. Except, I'm not worrying about it. Not worried at all. I'm observing it with curiosity and interest.

Kat: But, what you've got to understand is that when I went in to [inaudible 00:20:58] yoga this morning, it was a whole different situation, you guys. It was a completely different body. And actually, quite noticeably so, much more than any other situations throughout this period, because basically Frank Hearn, who I spent the last two days with, provides many snacks in his offices, and they're very mucho fabuloso. And I ate definitely more than my fair share of them. I was eating donuts, packets of ... vegan donut, which makes it okay.

Ash: [inaudible 00:21:32]

Kat: Whether or not I'm a vegan, but I only eat vegan donuts, because I'm very healthy. And potato chips, and many candy bars, because the driver that he sent to pick us up and take us back had a candy bar box in the backseat of the fancy car. And it would've been rude to not eat the candy, clearly. And then many other things as well.

Kat: And I'm mucking around, but this is a really true and real thing. And oh, by the way, I'll fully shift this by the end of today. I'm going to go to equinox later, and then I'll post a photo if you want, or not, whatever it doesn't matter.

Kat: But, let me just play out some beliefs here, because I still notice areas where I'm allowing this process to only work if I have certain things in place. So for example, I know fully believe and know I can change my body in a day, or even in an hour or two, but I indeed create some rules for myself. Did you notice the rules, yes or no? Type in what little silly rules I created for myself if you noticed them.

Kat: Because of course the next iteration, is that there's no rules, and no requirements, and no conditions and that I would just decide it in my head without getting out of my bed in my fancy little quaint hotel room. So, I'm want to see if anyone can catch watch these rules were.

Ash: [inaudible 00:22:43]

Kat: Aha, did you learn something else about Moses?

Ash: No, I found what I was looking for.

Kat: In life?

Ash: No.

Kat: He found what he was looking for in life. Send a love hot shower for Ash, he has found his answers.

Ash: Who's doing the accounting work?

Kat: He's doing accounting work. Is that what you were looking for in life?

Ash: No, no, definitely not. I don't think anyone is looking for that in life.

Kat: Why are you doing account anyway, is it mine?

Ash: Yes.

Kat: Okay, that's fine then. I'll allow it. They're sending you a love hot shower anyway, it's because they feel bad for you, rightly so.

Kat: Are you guys not even going to give me ... like you're not interacting here a part from laughing at Ash, or have you got something to say about what I just said?

Kat: What time is it?

Ash: 1:33.

Kat: Oh, we have much time left. C'mon, where's the comments at? Can nobody guess what my limiting magic beliefs were, even though I did amazing magic and I can post you the photos. Oh, no I can't, 'cause we only took after photos. I've got to remember to take before and after photos one day of this, because it's quite phenomenal.

Kat: But then again, I could just share like, for example, the 300K in five day story, which I shared a month or two back and turned it in to a whole workshop, because why would I not monetize a story.

Kat: You guys are just commenting bullshit, you're not actually sharing the answers to my question. I don't even know what that comment means.

Kat: So, I had to start talking quieter because somebody else came out here. But, it's not just this area, right. Okay, I got distracted because I started to think about whether I should monetize the abdominal thing, and why would I not?

Kat: But, my point is, it's only to the level of your belief. It's always to the level of your belief.

Kat: Magnetising relationship magna. I definitely did some magnetising freakin' magic around relationships of light, which was basically to do with being fucking truthful and getting out of my own way.

Kat: Buffering, Brandon was buffering, as a person, because that's an interesting concept.

Kat: My voice changed because somebody else came out and I felt bad 'cause i was being kind of crazy, 'cause it's super quiet serene garden, and I don't want to disturb somebodies space. I should put my earplugs in, 'cause then even if I'm talking quietly, you can fully hear me. Let's do that.

Kat: Why is nobody answer my question? Were you so interested in my arms and what was going to happen next that you didn't listen to the point of the story? I'm going to tell you now anyway, 'cause now I'm getting grumpy that you didn't answer.

Kat: So, if you listened to what I said, I basically have learned how to change and shift my body in like an hour, right. And in a really real way, not you know like, yeah you dropped some fluid sort of way, in a way where it's like that is not supposed to be like that. That doesn't work. That doesn't ... okay, I didn't see your answer. Maybe I've missed some comments. That doesn't fit within the realms of what we've been told is true and real.

Kat: But, where my limits were ... and I'll be curious to see those comments afterwards, I will be checking, is obviously I still had a thing of like, like this morning I was like, I've so got to go to yoga. But then again, I truly just desired to go to hot yoga, I certainly wasn't going to try and shift my body. But, it was more that that was still there. It was like, oh well by the end of this yoga class, I will have completely shifted my body and released it of all things donut-y, and potato chip-y and snacks. I was going to say inserted in to me, but Frank Hearn, he didn't actually force feed me snacks. He just laid them out bountifully though and it felt rude to not eat them all day every day.

Kat: And then that happened, but there was still the rule around the yoga thing, right? So, it wasn't even a rule, it was more just like, a condition that I bought into without questioning it. So, I started to notice it. And I'm still noticing, 'cause even today like I just said it 10 minutes ago, I said, "Well, I'll go to the gym later and I'll fully shift it then."

Kat: It's not actually that I think I need to go to the gym to shift it, it's more that I'm using that as a marker. I'm kind of like, that's my marker, like my reminder to myself or something along those lines. But yeah, what I noticed is, how can I tune in to an even greater level of magic on this stuff, right. How can I just make it that anything I decide is done in that moment, it's not done ... like the old paradigm is, it's done based on if you do certain things that the world essentially would teach you to do. Like, oh if you want to change your body, the very least you're going to do some kind of fast cleansing detox thing. Like some people have said they can change their body in two or three days, others are going to say two or three weeks, unable to believe 12 weeks for one girl, whatever.

Kat: And people would probably say yeah, it depends on your starting point. I'm like, yeah, but it depends on your level of fucking belief, all right. That's actually what it depends on.

Kat: So for me, it's come down to I'm like, I use to always believe in you know, two to three days, and it was true. And now, I believe literally one to two hours, and it's true. And it's like you can visibly see your body shifting, almost like you're on a movie editing thing and you're carving that thing up like a freakin' face changing sort of situation, right.

Kat: And now, my next iteration that I'm consciously stepping in to is, no it's not based on one to two hours. It's not based on whether or not energy. It's not based on any of those things. It's based purely on belief, and choice, and decision, right?

Kat: Same with the money stuff, because like I did the 300K in five days, which was a cool little story and I did a workshop about it back in roughly the end of January.

Kat: And so then, it was like, okay but I have these conditions in play. So, I was in superflow and then this was happening, and then this was happening and then this was happening. And it's like, cool cool that's awesome, but actually, there's no freakin' rule that I got to go to Bali and do these certain things to get into superflow in order to access that, it's also just a choice. So, I feel like it gets to be a continual thing of looking in it. Well, where are we putting conditions on ourselves? Maybe our rules and conditions are way cooler, and more badass and more ease and flow orientated than what the rest of the world would say. But, can you release that anyway?

Kat: And then, how about this. What if I stepped in to my next belief, which I am now choosing, of just 'cause I would eat donuts, or tater tots or potatoes every freakin' day, which I have been doing. No, it really is changing, and that's why I told the story about when my friend and client was with me and she was like, 'What the fuck? How is that even possible?' Or she wasn't, she wasn't questioning it because she believes in magic. But, she was like, 'Wow, I just fucking so that. That was crazy'.

Kat: Bodies one example, only out of many though. Money stuff. Saw my clients disappearing out of nowhere. Situations in all areas of life just turning around. I have endless stories on this and it's all stuff that I would of created anyway, but it's with a higher level of flow and ease. And it's getting to where it's faster, faster, faster, the more that I choose to believe in magic, the more I get results super fast with superflow and super ease in all areas, and complete shifts in situations where it's literally like, how the fuck did that even happen, right. In all areas.

Kat: And then now, my next things that I'm practising for myself, is that there's no conditions required, not even my own ones. And that also something like a previous belief that if I eat these certain things, I wake up feeling heavier, or I wake up feeling bloated, or my body shifts, or if I eat them for longer then I actually do gain body fat, that I let go of those beliefs as well.

Kat: So, it's literally like, I'm not going to wake up bigger if I ate this stuff, and then I'm going to shift it, no. That's cool, that's more magical than not, right? But, the next things is, I always just get to decide my results regardless of what I do or don't do, which is exactly how I do things in business with money. It's like, this is how much money I choose to make, these are the sort of some of my clients who signed up for my inner circle, this is how things operate, these are the sort of team members I have, these are the sort of men in my life for example if you want to look at other areas. This is how I interact with my friends, this is how I get treated when I travel, just all these different things that previously has some sort of conditions or kind of things around them where I thought I have to do certain things in order to get to that point.

Kat: Where over time, I gradually got to where I'm like, oh no, it happens 'cause I decide it, right? And so continually shifting and experimenting.

Kat: How do you let go of those beliefs? The first thing is that you decide, right. The first things is to decide to believe in magic, to decide to believe ... you don't have to term it that way either, it's actually just deciding to question the beliefs that have been conditioned into you because who made the people that taught you these things, God right? Like who says that that's real, that that's how the world operates. Who says that two plus two equals four? Who says that anything takes any amount of time or any amount of effort? It's all a reflection of faith. With faith, you can really move mountains, and that's a true thing, right.

Kat: Time is irrelevant. Exactly, because who actually defined and measured time in the first place anyway? That is not a thing of the galaxy. That's a thing that a person did, or some group of human people, over time. Right? And we've just all gone like cool cool, this is what a unit of time means because somebody once said so. And then, cool cool, here's what you can do with that unit of time because somebody once said so, and then they try to and spin it on somebody else and somebody else. And now we're just walking around accepting this shit, why? Right, that's what I'm saying here.

Kat: I'm just saying, create your own freakin' rules. Decide how you want it to be. I know it sounds like, depends on where you're on your journey, it could sound crazy. It could sounds bullshit. It could sound so made up. It could sound too good to be true. I'm not asking you to try and duplicate my faith, I choose my faith, you choose your faith.

Kat: I'm just saying, what if you started to question shit, right? What if you just started to think, I didn't like that one, I didn't like that belief, I don't really want to wait that long for that result, I don't feel good about it. I think I'm going to choose to believe in a different way. I think I'm going to test that out.

Kat: And then as far as the how around that, it is deciding first and foremost, and just choosing that that's how it gets to be. And then the how, the strategy is, well what would you be doing in this moment in time in your life if you believed that, right.

Kat: So, for me with body stuff, like I look at my body in the mirror when I'm in yoga or whatever I wear, I'm like, oh I'd prefer to shift this. This is not my ideal choice for myself, but I'm not standing there going this is bad, or wrong or it makes me not good enough like I would of used to years ago. I'm like, it just is. It is what it is and that's all it is. I can choose to shift it or now, either way, I'm still complete, and whole, and perfect in and of myself. I am not my body. I am not my income. I am not the people that are in my life, and so on and so forth, right.

Kat: Cat ninja, got to save some clip. Let's check that later. Thank you, whatever it was. I can only read half the comments, they chop off on the phone.

Kat: And then, yeah so, it's kind of like, it doesn't work if this neediness is attached to it. If it's 'I have to do that or else, or have to do that to be validated, or to be good enough, or to be worthy,' that's just not going to work, right?

Kat: So, it's about getting to a point where you fully love and accept yourself as you are. That's been huge practise of mine over the past year, and it really is true. Like, I'll look at my body when I'm not, you know, when it's not in the ideal state that I want it to be or could be something that's going on in my business or personal life, and I've kind of had this weird thing of where I'm like, well this is not what I desire, right? This is not what I expect so this is going to just need to change because I know that I get to choose all things.

Kat: But, at the same time, I'm completely detached from it. I'm like, be the way I'm totally good, right. Either way, I'm completely [inaudible 00:34:04], completely safe, completely whole, completely in love, completely happy, so I'm grounded no matter what. I'm not looking at a situation and being like, oh my god no that makes me this or this, or what are people going to think?

Kat: All right. So, all of that stuff is part of the practise. The other part is deciding, like I said. And then the other part is believing, and belief is a practise as well. But I guess one thing that you could try is if you want to practise believing, it would literally be well, if I did believe at this level, if I had this level of faith, then what would I be choosing right now?

Kat: So, in that moment, in that class, instead of the girl of me from 10 years ago who would of been feeling annoyed, ashamed, worrying about how people are perceiving her, other things that are not positive or uplifting, instead of that it's just complete acceptance, complete certainty, complete happiness and flow anyway, and then simply practising the belief. That's it, it's holding the belief.

Kat: And from a practical point of view, what do you do? Well, you do whatever the fuck you're called to do. You go to the class if you're called to, you don't go if you're not called to. You sell something if you're called to, you don't if you're not. You message and share whatever's coming out of you, you don't try to message and share something that you thinks going to get you an outcome, right. You say the actual stuff that you're thinking to the important people in your life, and so on and so forth.

Kat: So, this is a topic that I definitely could talk about for ages, and I'm sure I will continue to write about it. I did write about it in a very rambly weird sort of way in today's blog post, which is on this page, it's called How to Discover your Magic. It's here on my Katrina Ruth business page and it's over on my personal page also. Go read that if you would like to dive in to more of my rambly magic musings.

Kat: And go to thekatrinaruthshow.com/highticketsalesworkshop. We are going live in how many minutes?

Ash: 16.

Kat: 16 minutes, it's happening. If you can't join us live, go sign up anyhow. You're going to get the replay. You get all of the content for life. There's going to be ongoing content interaction support, it's not a one time workshop, it's like a mini course or a [inaudible 00:35:58], or something like that.

Kat: But, what you should do is go to thekatrinaruthshow.com/highsticketsalesworkshop. Read all about what I'm actually covering there. It's a lot more than simply teaching my sales process and business strategies. There's some really cool shit that we're diving into. Everything that you really need to know to be that person who people just want to give money to, including the mindset and the magic of it as well by the way, which is the intention setting, the inner game side of how I attract such high levels or so many clients who just want to pay me, and a whole bunch of other cool stuff besides.

Kat: So, I'll see you there or I'll see you on the replay, have an amazing rest of the day. And don't skip, life is now. Press play.

Kat: And Ash has something to say to you to sign off, it's very important.

Ash: I balance the book.

Kat: He does a lot more than balance the books, but thank you for that profound moment.

Ash: Didn't have anything else in my captcha.

Kat: It's because he's balancing books that his soul has been a little bit deflated in the past 10 minutes. Why are you doing that? Let's pick somebody else to do that. All right, bye bye. We got to go.

Hi hi, good afternoon. Check it. I don't know what that is, it's some of the side of the road. Some side of the road situation here in, wherever it is I am. Near to Selano Beach, Rancho Santa Fe, just left Del Mar and I'm going the place where you gotta go when you need to get into the flow and grow. I'm just in a silly mood, it happens. I can't help it. Lizzy Towers, what's up? Shout out to the amazing Lizzy Towers. I'm so excited. Can I tell the story? I'm gonna tell the story. I want to write about the story and put it on my Facebook. So, Kelly Ann, hey hey. Everybody else say hi. Oh, can anyone guess what the place is that I'm going to? Points if you guess where is the place that you gotta go when you need to get in to the flow and just grow. Well, actually you go wherever your soul tells you to go. But you probably could guess where I'm going, if you know me. You're just gonna figure that out 'cause I go there all the time. Oh, thank you.

So let me tell the story about Lizzy, because she just jumped on this livestream and it's the best story ever. Not Soul Cycle. Soul Cycle is sometimes a soul flow place, but I don't talk about Soul Cycle that much, do I? Not the beach. No, okay. I'm like, to me this is obvious. But that's probably because it's about me. So, Lizzy checked me in yesterday. Actually, back story. I'd stayed on the weekend, I decided on the weekend, I wanted to sell one more place to my San Diego event, which is happening tomorrow in Del Mar. The Soul Ships and Money Making day, which is indeed now sold out, so no need to message me about that. But, it was sold out and then two of my inner circle clients, my inner circle clients get to come along at no charge because they're in the inner circle, obviously. So, two of them, then, decided they couldn't come. One already came in New York last week, and she was going to come again. And then, I don't know, something else came along.

And then I ended up having an extra space. So, I kind of set the intention that I'm going to have that place filled, and fill that place out, obviously. And I put one post up about it, I think I shared a little video from last week from one of my clients. And then, actually, I forgot about it because I was just blocked away over the weekend doing all the fun things. Of course yoga. I'm off to Bikram yoga in [inaudible 00:02:21]. Yeah, and then yesterday I check in at the hotel here where I'm doing the event, and I'm just having a nice little conversation with the lovely, badass woman, I didn't necessarily know she was a badass at the time, but I knew she seemed lovely, who was checking me in for my room at the hotel, Lizzy.

And so I mention that I'm running an event, and of course she asked what it is, and I actually, this is something that I noticed about myself. When people who I consider are not in our world ask what I do, I actually tend to downplay it because I tend to feel like they're not going to get it. So I might say something like helping entrepreneurs grow their businesses online or kind of like a boring version of what I do. But, I ended up just answering pretty straight out, and I think I said something like badass group of women entrepreneurs who want to get their messages out there in a big way, something like helping them to connect to their message and their soul. I don't know what I really said, but it was pretty brave.

But anyhow, I went up to my room, and then Lizzy had asked for my Facebook details because she was like oh my god, this sounds similar, this sounds like something I need or I need to be a part of the community. And I told her about the Daily Asskickery, come join the group. So, she messaged me on Facebook when I got up to the room, and she joined the group. And then I went off for a little walk around town to just familiarise myself with where I am. And then, I get a message from her saying, "Hey, I saw on your Facebook the event here tomorrow has one place left. Do you still have that place available?" And I was like "Yup." And she signed up. And I was like holy shit, that is probably the best story ever of somebody finding me and taking action within literally 8 minutes or whatever it is, having never heard of me at all before. And what a fabulous story, I thought that was for so many reasons.

So, anyway, I had to share that because it's super cool. Actually, it comes down to you owning who you are, right? Like for that to happen, it's not just, obviously, a reflection on her being a fast action taker and acting from the gut on what felt what right. But for that to happen, I had to be in my energy vibe, and obviously owning my power and my energy. I rock up in my gym gear off a flight, it's not like I'm all dressed up or whatever and camera ready, but I have a certain energy to me that I've chosen to own in who I am over the past several years. And it does show, actually. In fact, even when I went through airport security yesterday, the security dude was like "Are you on TV?" And I get questions like that a lot, and I don't say that out of ego, sounds kine of like an ego thing to say I guess. But it's more to do with, yeah I freaking owned, and I do own it. And I show up for my energy and show up for my business, and show up for my message, and my art. So, amazing things like that, that was a pretty cool story.

But so many random, amazing, cool stories like that do happen all the time. And so just a little reminder to, maybe, to really press play on being the version of you who you know you're meant to be. In fact, relevant to that, Mim I'm not sure if you're on the live stream already, but Mim #KatNinja if you're there, drop the comment about the high ticket sales with Super Ease workshop now, that'd be amazing. Because relevant to that, I'm teaching the high ticket sales workshop starting this Friday, is it? I believe. And actually the pre-work starts later on today in the Facebook group. I'm teaching my sales system of exactly how I do my high ticket sales. You can read the pinned comment afterwards, because I've got some things I want to preach and teach on on this live stream today. So check that out afterwards.

But I'm teaching my sales process of how I actually do my groups that I send, I guess, in Facebook Messenger chat, when to use a script, not use a script. How I go through a process of actually signing up a client right up to the point of a single sale being over $80,000 and anywhere kind of up to that. And so I'm teaching all that to the point sales stuff. But what I'm really teaching, what I'm really excited about in this workshop beyond that, is that I'm teaching how do you be that person that people do just magnetically, are just magnetically attracted to and want to work with. Well, for me and for my clients that happens on a day to day basis, here on Facebook or wherever on the Internet, because of how we shop and people follow us, and then who we are. And they aspire to work with us and connect in that way. So then if we put an offer out there, the sales part of it is quite easy. But there's also, like the example I just shared of the story with Lizzy is a great example as well because she maybe spent a few minutes going through my Facebook, but it couldn't have been that much because she messaged me already about the workshop so quickly after I'd even met her, right?

The Facebook group link's being sent out today. It hasn't been sent yet. So, thank you for mentioning that Beverly. And, like, for her to have taken that action it came down to my energy. And in fact, that's what she said when we spoke about it later. That there was something about my vibe, something about my energy. So this is something that actually, it can't be taught from a perspective of I couldn't teach that somebody who doesn't have it inside of them and who's not that person already. But, if you know you're that person who's meant be a leader and a messenger and that you have powerful work to do in the world, and that you're meant to get it out there into the world. I can freaking show you how access that shit. So it's actually not me teaching anything. It's me helping you remember who you are, get back to who the core of who you are, connecting with your soul, and embody all that is inside of you.

So, yeah. I'd love for you to go over to, after this, go over to thekatrinaruthshow.com/highticketsales ... I don't know what the fucking link. Whatever the link is that's in the comment. I keep changing the link every time I say it out loud. High ticket with Super E's Workshop. High ticket sales workshop, I think? I think we should have changed that URL. It's boring. But, the programme itself is definitely the opposite of fucking boring. So, go check it out. It's a live workshop that's happening all online later this week. It's all recorded of course. You get access to everything for life. And then, there's a 7 day implementation boot camp that comes after that.

So, now though, these topic that I put down for this live stream. It's time to... what did I even say the topic was? I have no idea. Something like "wake up and live."

So, was sharing with some of my emperoress clients, earlier on today, I was teaching my emperoress programme online a couple hours ago from my room, and emperoress is a full week, one on one, intensive with private clients. Incredible, incredible work we've been doing around owning who you're meant to be and the empire they're here to create. And we were teaching on being responsible to your crazy. Right? Taking personal responsibility for the crazy dreams and visions that are inside of you. And realising that, not only you can have the crazy dreams and visions, that it is possible. You wouldn't dream it if it wasn't possible. But also that there's a responsibility to it, right? So it's actually irresponsible of you to not press play on the crazy. Which is cool.

But then part of what I was sharing with them, I was sharing with them one of my favourite quotes of my own. And, it's a quote that I came up with a couple of years ago, and it just kind of circles its way back to me pretty regularly in conversation, I guess. And the quote is, and then we chuck it on a little quote image and put it on Insta or whatever. But the quote is "No, you don't need to slow down and breathe, you need to wake up and live." And that's what I was thinking about when I decided to do this little live stream from the Uber.

So, here's the thing, right? Most people out there believe that being this kind of person, kind of like a too much person. She's too much. She's over the top. She's aggressive, wants it all, unrealistic, trying to do too much or take too much on. Most people believe think that there's something wrong or bad about that. And you probably have people in your life tell you "You gotta slow down. You gotta take it easy." It's kind of an interesting, contradictory conversation that I have around this with my clients because I literally just got off a private call, private [inaudible 00:09:34] call with one of [inaudible 00:09:36] call clients, where I was very specifically coaching or mentoring her around flowanesse. And getting out of push, and getting out of the hustle mentality, and getting out of the idea that you've got to be doing something all the time. So, there is some contradiction to this, but it's actually understanding who you are at your core. And it's about purposeful hustle, and purposeful hush, purposeful push, and purposeful doing of things. There's never anything you need to do, but there's always action to take.

And so what I know for me is any time in my life where I've bought into the story that I should take life slower, I've not been happy. And in fact, it's impacted all areas of my life. Like it's actually caused me to gain weight, or to just be kind of sad or down, or get shitty at people in my life. Those sort of things. Feel less motivated, feel less energised, feel like I need more sleep. And then on the other hand, when I take more on, but from a place of purpose and flow, I come to life. Like, I've been on this current trip here in the US for, I don't even know. It feels like I've been here a while. I come here all the time obviously, but this trip's little longer. I think I've only been here maybe for two weeks. But so much has happened in that two week period. But it's been insane super flow. I've just been having so much fun, the best time ever.

I did my client day in New York last week. I've been hanging with some of my favourite people in the world. I've got my amazing epic day coming up tomorrow. The soul shifts day. I've been in beautiful locations, beautiful hotels, and visiting friends all around the country. And it's just been a phenomenal trip, even more than what it already is. And I've noticed that I'm sleeping like 4 or 5 hours a night sleep, which is less than I, typically, would average. And I'm just waking up. I'm not using an alarm. I'm not sleeping that little because I've got shit going or something. It's just that I'm in super flow. I mean that super human state that we all actually have the ability to access any time.

And so what I'm saying or suggesting is, well who are you actually at your core and what state do you need to slip into or give yourself permission to access in order to be in your super power, super [inaudible 00:11:31] state. Where you utilising and accessing your magic, and where you're realising that energy is unlimited, time is unlimited, money is unlimited as well. Obviously, all things are available and accessible to you all the time. But what I believe is that in order to access whatever it is you desire and access your power... okay I'm at my destination. Thank you. I'm going to get out. I'm going to get out and then I'm going to finish this for a minute or two, but then I'm going to go. Thank you so much.

Thank you.

Bye.

Have a nice day.

You too.

Alright. Hopefully I've come to the right place. Here I am. Just Hot Yoga and Pilates. Okay. Little shout out for that business that I've never been to before, so hopefully it was worth shouting out.

What I've realised is that in order to access that power and access that super flow, I've got to be who I actually am at my core, right? And I'm not somebody who wants to do one thing at a time, or have one fucking niche for example. I'm multi-passionate. The niche is fucking me. The niche is not I teach on success or I teach on pressing or I teach on business or whatever. And I want to do all the things all the time, but I also know and fully understand that I can do nothing at any time, right? And to me, that's what waking up and pressing play is about. It's about getting out of the story that there's ever anything that you gotta do. That's there's a right or a wrong way. That the way anybody, even someone who you look up to, whether it's me or someone else, that their way is right for you. It's about what if you gave yourself full permission to be you from the inside out, and own and embody all that you are.

So, I just wanted to come real quick today from my Uber drive and just take that time to share some thoughts with you that have been on my mind. I would love if you leave me a comment if it was helpful. Let me know. Share what comes up for you. And there was one more thing I was going to say. Yeah, I guess the big take away from that is what do you need to embody that's inside of you. And if you know that part of that is the leader inside, and you that that leader is here to make a fuckload of difference, impact millions, make millions, change the world. Then maybe now's the time to get over to my high ticket sales workshop with Super E's. This is so much more than me just showing you how I sell high ticket into the tens of thousands of dollars per sale. I'm going to give you all that, show you all that, help you to make your own process and script, and offer, and all that stuff as well.

Script is a funny word. You have to read the sales pitch to understand what I mean there. But really what I want to do is I want to help you dig into your soul and access that woman or that man who's inside of you to where, when you walk into a hotel or when you go through the airport, when you stand there in yoga class, wherever you are, that people are like "who is that?" Right? She has an energy, she has a vibe. Is she on TV? Or what does she do? Or she's interesting. Or I want to connect with her. You know that's inside of you. Let it the fuck out.

Don't forget. Life is now. Press play.

 

Morning. Alright, I am here. I was just jumping out of the app to share the livestream over into my personal page in my Facebook group. So, hey, hey, good morning, happy Easter Sunday, for those who are here in the US. Or happy, middle of the night of Easter Monday and Sunday, if you're in Australia. Morning Christine. Hey Lana, what's up? How are you? And April Fool's Day. It's Easter Sunday and April Fool's Day. I thought that I put a really good message, like a really good ... Oh God, I think I need more concealer.

I thought that I put a really good April Fool's Day message over on my personal page. I'm like, people probably, maybe believe that, because I don't know, like they probably ... like I was waiting for people to agree with me and be like, "Yeah, Kat." Like some of the people who are not really my true tribe basically, who are connected with me online. I was waiting for some pompous, dad type, Internet marketer, of which I have a few in mind, to be like, "Yes, well, finally you've figured it out, or you've got it clear." I guess you can go to my personal Katrina Ruth page if you want to know what the fuck I'm talking about.

But basically, straight away my private in person client, Jana was like, "April Fool's." I was like, "Goddammit, I need to get better at my April Fool's game." Every single year, people just figure straight away out that I'm kidding. I gotta get more sneaky with it. Anyhow, I'm just heading out of Dallas today. I've been here in Dallas the last two days with one of my best soulmate people in the world, Patrick. We did a couple of livestreams together into my free group, The Daily Asskickery. If you didn't see that, or if you're not in the group, it's called Daily Asskickery for Revolutionary Fucking Leaders, because that's what it is. And, yeah, we brought some hard core truths in that group.

We did a livestream on stage fright, and showing up even when you don't feel like it. Like, if you're really just getting out there with your message, and learning how to be authentic and put your true self out there. Or maybe you feel nervous about livestreaming and that sort of thing, you should definitely go watch that livestream. It was from Friday. It was supposed to be about that, but there ended up being talk about, basically a prison, a lot of red souled shoes that we were throwing around. It was kind of like a shoe unpacking at one point, there was some discussion of bondage blogs and it definitely went all over the place. It was actually pretty hilarious, it went for nearly two hours.

So, we did that, and then yesterday we did a livestreaming on unconventional relationships and non monogyny, which is basically relevant to us. So, that was a really cool livestream that was pretty raw, and pretty heavy, like we were both whacked by the end of the day. Energetically, just kind of exhausted and actually, I want to talk about, well what the topic of this livestream is about, like calling soulmate people into your life. You're going to need to meet those shoes. I will introduce you to the shoes, don't worry. It was kind of funny, because I had some really bad ass Louis Vuitton shoes on, obviously, and then also and we were on the livestream ... And then I'm like, "Oh, but have you seen my thigh high, rose gold, sequinned Louis Vuitton's? I'm going to need to pull them out." So, I pulled them out of my suitcase, then I'm like, "Hang on, what about these ones?" So it ended up just being shoes everywhere, then they were being used as a pointing device. By Patrick, not by me.

So, I really just have so much appreciation and gratitude for the last few days with him, because, well we always have an amazing time together, but it's also just going kind of deeper and just super flow and into just, I don't know, that soul connection that you can have when you have somebody in your life who you are able to be yourself with so deeply. And where the connection is not based on, we build a friendship but it's based on, there's a soul connection there. And what I found is, like when I think about it, like when I look around, well, it's not like something I've found, that's the wrong wording. What I'm really grateful for and what I want to talk about here is, as you know, I've been experimenting on non monogamy for a while, I just haven't talked about it publicly. But we did, but thank you. I talked about it in my groups and stuff, and all my clients know this stuff, but we did the livestreaming to my Facebook group, into The Daily Asskickery group. So, definitely jump on there if you want to check it out.

It was pretty full on for me to do, to talk about that, or like to talk about the relationship that I have with him, which has been 18 months or so now, give or take. And just kind of like, we're navigating that conversation together even, let alone talking about it on a livestream, and kind of actually like workshopping it and navigating it via livestream in front of people. That was kind of full on. Like, we both fell asleep straight afterwards, in the middle of the afternoon. [Samir 00:05:02], we cannot have a video call together, I'm sorry. No, that's not an appropriate request in the middle of my livestream. But here's my point, right, and he's like why I'm exuding so much gratitude and appreciation right now. Not just for the last few days with this friend, he's very important to me, but because 100% of people in my life are soulmate people now. And it's just how I expect it to me.

So, whether it's someone that I have a romantic connection with, even if it's just a very short term thing, as opposed to something that is ongoing, like what I have with him, but also with my soulmate clients, who I call soulmate clients. I literally use that term all the time, because it's what it really is. What do you mean, is this really you? What do you mean? I'm going to block this Samir guy, I'm sorry Samir, you're out, he's blocked. What do you mean, "Is it really you?" Did you not see my livestream in The Daily Asskickery yet? But also, I drop hints on this stuff all the time about the monogamy stuff and my relationship stuff in my blog posts, but I guess it's if you read between the lines or not. And I do talk about it openly with my private clients. They know all the things, they know all the stories and all the things, and we discuss all these things, and to kind of navigate it together I guess.

Yeah, soulmate clients, but also my friends as well and actually I was half way through writing an Instagram post, that I'll put up later today. Oh my God, it's April Fool's. I don't know, this is for real, go watch the livestream from yesterday. Oh, you're hilarious. That would have been a really good April Fool's, but it's not made up. My April Fool's joke is over on my personal page, the content one, you saw it. You're so funny, no this is real. This is my real life I'm talking about. I'm talking about something I haven't talked about in a public way about before, because I guess I wasn't ready, or I didn't, like, you know, I was conscious of, I don't know, of people watching or listening to my stuff who I don't really want certain people having to see that stuff and so, kind of like hiding my messaging in a little bit of a way. But also because with the relationship that I have with Patrick, who I've just said, we hadn't talked about it. We hadn't got it out in the open. We just kind of like had a guard up there in a certain area, in a certain way, despite how long we've been in each other's lives now.

So, finally, we kind of had a big breakthrough around that and talked about it really openly and we both kind of thought that the other person wouldn't be cool with that, even though we kind of knew that that's what was happening, we were just avoiding talking about it. And then we found out we were both totally on the same page from values and alignment around that, and it was just mind expanding. And so that led into a stream of public workshop about it in The Daily Asskickery. However, this livestream is not really about that, you can go watch that livestream if you want to. This livestream is about how do you call in soulmate people into your life in an all around sense, right. So the clients, the friends, and lover or lovers, or whatever it might be.

And I just feel like why would you have anything less. But let's talk about how that actually happens. I'm actually half way through writing an Instagram post about this exact topic, so you might want to check that out later today. And I went through a period, like a lot of entrepreneurs, and like a lot of my clients, where I felt like I really didn't have any friends anymore. But even like 20 years ago, when I was finishing up school, so at 17, 18 years old, I already expected that my friendships would fade. Which sounds bad, I feel bad saying that, but I just already recognised that I was different. That I loved my friends from school, and I still have love for friends that I have that history with ... Oh, I see this question here, but I'll see if I can come back to it later, because I want to stay on my story.

So, yeah, I loved my friends, and I still have that love and appreciation for all the close friends that I've had in my life, but I always have recognised when something's just, it's not going to be able to keep going in a deep way, because you're just so different on a soul level, right. And I guess I'm like everybody here, probably in the sense that, I just can't do it. I cannot do the chit chat, I cannot do the social thing, the networking thing, the make conversation thing for the sake of it. I mean, I can have a good time with someone who I'm not like a soulmate connected person with, of course, depending on my mood. But I'm not going to pursue a deep friendship and invest a lot of time, energy and emotion if there's not a soul connection. But before I figured out how to call soulmate people into my life, basically what this meant is that I ended alone. Like, I had just let a load of my friendships fade, and I had a few close people that have stayed really long term in my life. I have some soulmate friends that I've known for even decades, so Ryan Prig is one of my best friends in the world, and he and his wife Stacy are part of my community online, or connected through their community and my community.

Their soulmate friends, Ryan's one of my oldest friends in the world, and so, that friendship certainly stood the test of time for now nearly 20 years. My friend, Leanna, Cynthia, and one of my friends who's name is also Kat, same thing. But most of the friendships faded, and what happened was I just started, and this is what I would suggest, I just started to journal on having soulmate friends in my life, and I wasn't even thinking about soulmates clients, let alone lovers at the time, because I was married at the time, and the client thing, it hadn't occurred to me. But, I started to journal on, I have bad ass entrepreneur friends who are just like me all around the world. And I just started to name and claim that that could happen.

I didn't go out on a friend hunt. I didn't try and friend date on Bumble, or Bumble wasn't even a thing back then. But I wasn't worrying about the how. And in general, if you want to manifest or create something into your life, don't worry about the how, just set that intention. And then the second part of it is, so this is the how, the first part is decide what you want, so I started to name and claim that I had these bad ass soulmate friends all around the world and in real life also. And then the second part is, you just gotta be you. How can you have soulmate people in your life if you're not fully being you and authentically being you. No fucks given, no filter, no BS, no excuses. You're just showing up as you. You're not like, "Oh, I hope that if I am cool enough that that chick's going to be friends with me." Or, "I hope that if I look good enough, or that I laugh at all his jokes, that guy's going to like me." Or something stupid like that. And same in business, right. This is really critical.

I have 100% soulmate clients in my business. My clients are bad asses who just appear into my life, typically sign themselves to work with me. They do the fricking work, they're super fun to hang with. Like I just was saying, I talk to my clients about all my love and sex stuff, non monogamy stuff, all their love and sex stuff as well. All the different areas of conversation, and all the randomest, fucked up, crazy shenanigans, and whatever's going on. I have no filter between my personal life and my client life, or my business life, I should say. Meaning they get to see all of me. I'm never worried about, "Is that unprofessional?" Or what are people going to think, because I'm only interested in having soulmate people in my life who fully love and accept me for me, right.

So, that is how it is now. 100% of my clients are soulmates, 100% of the people in my life are soulmate friends, or lovers, or whatever, and I have soulmates friends who are bad ass entrepreneurs and creative and purpose driven, all around the world. Like I just had an amazing dinner last night with one of my best friends in the world, Ryan Stuman, and his best friend is Patrick, who I was referring to earlier. That's how we met. And then one of their other friends, who I don't know quite as well, but is the same sort of person, same sort of thing. And it's like, I met all these people through Facebook. So many of my closest friends in the world I met through Facebook, which is like this entrepreneur world. It's how it works. But it's how it works if you let it. And all my female close friends who you see me posting with all the time, I met them all through this world, so really how I met them is through me showing up full authentically online. And in some cases they were clients, or all my clients become really close soulmate friends anyhow, or they followed me online, or in some cases, I followed them online, or vice versa. And we just magnetically came together.

So, whether it's somebody that I met directly through online, like Ryan, or like my friend Kelly [Renny 00:13:25] or like Regan [Hillier 00:13:26] or Lachlan [Tredoctor 00:13:27] or like any of my best friends. Or Billy Jean, who I'm going to hang out with tonight in San Diego. All people who I connected with through the online space, or Patrick was sort of through online, but really I met him in real life through Ryan. And the connection stays and goes to this level of, you can completely be yourself because it's based on soul stuff. But you've gotta choose to call that in, is what I'm saying.

So, it's about number one, getting clear on what you want. Number two, choose to call it in. And, you know, one of the things I love and appreciate about Patrick is, I know there's nothing I can say that's going to sever that connection. It's impossible for me to screw it up, and that is true with my clients as well, and with my friends, because it's a soulmate connection, right. It's a soulmate connection. So a soulmate connection means it's not based on if what I do or what they do or don't do. I said to him last week, it's got nothing to do with what you do or don't do, or what's going on in your life, or not going on. That's got nothing to do with it. It's always just the soul connection, and that's how it is with my friends, with my clients, and it goes both ways.

So, I feel completely safe to be all that I am, the good, the bad, the crazy, the random, the ugly. In fact, I know that I have to do that, or I won't continue to have soulmate people in my life, right. So it's actually not just that you can be all of you, it's that you gotta. Particularly for business, there's no other possible way to have soulmate clients in your life if you're not being fully you. And I believe that's true with men or women or whatever, whoever you want to be sleeping with, or dating as well. And with friends, also, for sure. So, the thing is though, that sometimes we get scared and we worry about, "But if I said that, what would people think?"

Now, I've long ago let go of that area in my business life, and I've had 100% soulmate clients and community members in my business for so long now, but in the romantic area, I've only come out of my marriage, just over 18 months ago and it was a period of real learning and growth. And connecting to what I actually knew about myself. Like this stuff that I'm talking about, and kind of going through a process of giving myself permission, and being like, "Oh my God, I'm crazy." And you can't, but then you can, and then you have amazing people like Alexa, who come into your life. And how people connect to you, and remind you that you actually can have what you want.

But even with this man who I've just said goodbye to and I'm heading out now to San Diego to see my soulmate buddy, Billy Jean. With him, I wasn't expressing my full truth. I was living from kind of like fear and scarcity around, "Well, what if I said what I really want, or what I really think?" And, I was just holding onto a bunch of old patterns. And how this huge breakthrough happened, which ended up resulting in the livestream we did yesterday, and now this conversation also, was because I finally fucking realised that, you know what, I'm going to tell him exactly what I think and feel. Like, exactly. The exact shit that I've said to my best friends about it. I'm going to tell him, lay it all down, and I'm going to be completely unattached to the outcome. And this is how you do it. With friends, with clients, lovers. Because I know that if I be all that I am. If I fully expressed to him who I am and what I desire, and what I want, and what I'm feeling. And that results in our connection ending, then it was never meant to be and it wasn't a true soulmate connection.

So, I'd been walking around for a year plus going, he's a soulmate, you know, there's multiple soulmates. I don't mean "the one" when I say soulmate. But he's a soulmate. I just know that, and I believe that, and I'd had enough inferences to that, but I was, "Well, maybe I'm wrong." And I thought, "Well, I'm not wrong, cause I know I'm not wrong." And I always know I'm not wrong. Okay, I'm at the airport. I'm going to put my earplugs in. Is this the American drop off here?

I want to make sure, because they've got four terminals.

Oh, I've gotta check the terminal. Okay, I gotta jump out of this livestream and check the terminal. But it ... can you Google which one's for American? Does anyone know which terminal American flies out of, out of DFW? It's a long shot, cause it didn't have the terminal on my boarding pass. Alright, let me jump out of this livestream. I'll come back in one minute. Okay, I'm back, we figured it out. Airports and multiple terminals. So, now I kind of broke my chain of thought. Oh, that's right, I figured out and I realised to myself, if I be fully myself, and if I share everything that I'm feeling and that I want, and that I want to talk about, and then he's like ... oh, okay, I'm back. Yeah, that would be that, well it wasn't a soulmate connection, right. But I knew, and I just fully knew inside of me, that it is. Just like I know, with all of my clients and with my friends.

And so even with my friends, my soul sister friends, which this is very rare that this would happen, but where there's occasionally been some kind of little trigger issue or upset or something like that, because it's a soulmate friend, you just deal with it. You don't go and bitch about it to your other friends, or keep it to yourself and worry about what this person thinks of you and what's really going on. You just express everything that's inside of you, cause you know that if you have a true soul connection that nothing can go wrong. That everything's perfect and as it's meant to be. Just to trust that everything's perfect and as it's meant to be, in all areas of my life.

Okay, I feel like we're going into some off cross country terrain here. And then with clients, also, I'm known for being really no BS in my clients. I call my clients on their shit all the time. I say stuff that's kind of shocking to my clients, like if they'll leave me an audio and I know that they're just bullshitting myself, I don't beat about the bush with it. I don't try and say that you're bullshitting yourself in a careful way, I'm just, "That's complete BS and here's what's really going on, and you know it." And so I never have to have any sort of stress or anxiety about how to sharpen my business, or how to sharpen my personal life. Well, now I've stepped into that and it's an ongoing process of cause in all these areas. It's a continued process of being truthful with yourself. And of when you notice something come up, whether you feel unsure about something, that you're, "Oh, I'm going to express what I'm feeling."

Revolutionary idea, right. I'm going to say what I actually think, I'm going to say what I actually want. And so I guess this just really what I came on to share here today because I know that it is a conversation that people are interested in. I don't mean, even like the love stuff, I mean, business stuff, client stuff and friends. I know people want more solid friends in their lives and I do get asked this a lot, because people see online that I have so many amazing bad ass friends who are just incredible as fuck, and I want you to know that that didn't just happen. And it also didn't just happen because I got to a certain level of being famous on the Internet industry, or known. Didn't happen when my business got to a certain point, nothing like that. Just like you don't have a soulmate, man or woman, come into your life just because you got yourself in shape and you know, got your head on or something like that. It happens because I decided for it to happen and because I called it in. So that's my suggestion to you.

Leave me a comment. I'm going to jump out now and jump on my flight. And, by the way, if you want to know more about calling in soulmate, high ticket clients who do the work, are total bad asses, and pay you with ease up to tens of thousands of dollars, go to thekatrinaruthshow.com/ ... I nearly said some of my client. Forward slash highticketsalesworkshop. Somebody could maybe type that link in for me. That's my new programme on offer. It's a low cost offer, and it's how I sign up high ticket soulmate clients who pay me up to tens of thousands of dollars each and who do the fucking work and are hilarious as fuck, by the way, also. So that's at thekatrinaruthshow.com/highticketsalesworkshop. Go check it out. Have an amazing rest of the day. Don't forget, life is now, press play.

Oh, all right, it looks fabulous. From now on I'm only going to live stream in front of cool pieces of art. Actually, can you pass me that, sorry, the laptop cover, 'cause I'm going to burn my legs otherwise. Thank you. All right, what's up? Hey everybody. Hey everybody who's not here. Where are you? I'm not going to talk until people are here. What's happening? Why do I not see any numbers? I swear to god, Facebook is just trying to mess with me half the time, and not show me any numbers. Then I'm like ... Four people are here. Hello four people. Announce yourselves, tell me who you are. Seven people. I'm not going to drop anything interesting until I have at least 20 people. I mean, I'm kind of just interesting because I'm just sitting here, if you think about it.

I have a cool piece of art behind me. I'm balancing probably the most, one of the most precarious manners that I've ever done on livestreaming. There was one time where I was laying back on my couch at home, and I had purple cushions behind my head, and it just visually looked so good that I felt like I needed to livestream even though I had nothing to talk about. But I wanted to stay laying back, you see. So the way that I figured out how to do that and to balance the tripod was I had to clench the tripod between my inner thighs for the entire livestream. I'm impressed with myself to say I was able to do that, and I have inner thighs with the strength of that woman on James Bond who killed the guy with her legs one time. Although, that's mainly the result of the gym, not from holding a tripod on a livestream.

Anyway, hey to everybody who is there. Em, hi, hi Cliff. Leroy, how the hell do you only have one name on Facebook? Everybody give Leroy a love heart explosion, because he's somehow managed to have a Facebook and he's only got one name. I want to be just Kat on Facebook. Okay. I've been doing that thing again, which I seem to do every day. I'm sorry in advance, Leroy, those love hearts are for you. We've never even met you before, but you're getting a love heart show from my badass tribe here. So I hope you feel special. Hey Clary, thanks for jumping on. Who here, let's just have a, can we have a little confessional? Let's get some truth talk happening. Who here by a show of amens or love hearts or whatever it is you feel like dropping in the comments, who here gets up in the morning and then starts to respond to the rest of the world? That's what I want to know. Let's have some truth talk.

Basically what we're here to talk about is are you getting the fundamentals down, or are you jumping up into the day and reacting to every other person around you in your life, present or not present in the physical sense? Because if you're doing the latter, which is definitely what most people are doing, you're going to have a little problem in your life, which I like to call not really ever achieving your fucking dreams. So we're here to talk about that. Amen. So does the amen mean, okay, I think I clarified the survey. Let's get a show of love hearts, a show of love hearts if you know that you freaking get first things done first, and you can hand on your heart say you are disciplined like a motherfucker to do what you know you're meant to do in the morning, or if you're sadly leaving your life reactive to everybody else's desires for your life, and as if they know what you fucking need, then you need to send a confessional show of sad faces.

Okay, Linus says first things first, honour to my mind before getting up. Clary is ... Oh, we have some sad faces coming in. Don't worry, I'm here to give you the smack down and the reminder that you need. I'm not going to tell you anything that you don't already know. That's the truth of the matter, right? I have nothing to tell you that you don't already know. However, I'll tell you something that might maybe get you thinking. Let me just share this over to my Facebook group. So as I was saying, I'm kind of balanced here super precariously, 'cause I'm sitting ina really short skirt on the top of the back of the couch, because I wanted this cool piece of art to be in my visuals. It's causing me to have to sit with an extremely perfect posture, which is probably not a bad thing.

All right. I'm going to talk to you about some stuff I was just having a conversation about just now, and I was like, oh my god, this is good livestream content. I've got to get this on the livestream, and really just want to bring something home for you. In fact, I'm going to actually do something to emphasise these switches, I'm going to even change the title of this livestream, because actually what this conversation started with is I was sharing how I was able to bring in an additional $45,000 approximately in a period of about five or six days over this past week, basically by clicking my fingers and deciding to. So that's not total revenue that I brought in over that week, that's additional to what is already coming, or would be coming in, or will come in from other payments and that sort of thing. Specifically what I did was I announced to [inaudible 00:05:09] in New York and in San Diego, and there's actually one place left for San Diego if you wanted to message me and come along. It's going to be on Tuesday.

So I just, I've been here in the US travelling around for a few weeks, and I had some different conferences and things that I knew I've got to attend. I had some gaps of time, and I kind of felt like, maybe I'm going to want to do an event when I'm there but I'm not sure. So, I didn't lock anything in, I didn't feel like I was ready to be committed to that. Then when I got here, or a little bit after I got here, I kind of just woke up early last week one morning, and I was like, yeah, I definitely want to do a one day event. Right? So I just popped it out there, and I popped the offer out there, and did the one day event, and New York sold out, San Diego is going to be sold out when that final place is filled, so message me about that. But from a revenue point of view, it brought in around $45,000 in additional revenue, literally just with a random idea that I threw out there.

Actually, it's a lot more than that, because already some of the people that came along on Tuesday to New York are going to be jumping into my inner circle, which is my highest level ongoing month in month out, one on one mentoring. That said, definitely going to happen again in San Diego as well. Additionally, of course I got a tonne of amazing testimonials and I got incredible client connection, and just solidifying my community, and even those people who are not going to go into the inner circle right now, for example, there's definitely going to be a higher level of work that will continue on. So, really, what you could say, and I'm just kind of hypothesising or pulling a number out of the air, but I know for sure, just to experience of how this works in my business, in my life, I know for sure that that idea of just doing an off the cuff event, which sold out in New York, and about to sell out San Diego, that I just kind of think of doing in the spur of the moment and throw out there, is going to be worth hundreds of thousands of dollars in revenue into my company over the next year.

So, all right, I'm going to just add a little edit to the title of this, or how I made an extra 45K in five days just by clicking my fingers last week, and several hundred K extra projected from that. All right. So I'm just doing a little marketing hook title there, basically is what I'm doing. Okay. So, here's the thing, right? I was just talking about this, having an off camera conversation. I know, it's like a weird thing that I do where I forget to record everything. I thought this was a good livestream topic, because then what we got into was a conversation about how does that happen, right? How do you get to a point in your business where you can literally just wake up one morning and decide you're going to do something, whether it's a live event, or whether it's something in person, or whatever, something online, or whether it's high ticket coaching, or low ticket, or whatever it might be, how do you get to a point where you can kind of just click your fingers and money just comes in like magic, and people want to pay you?

By the way, they don't even really read what the offer is about, or what the details of it are, they're just like, I want to work with you. So, do you want me to tell you about ... Okay, careful. Do you want me to tell you about that? Because if so, just give me some affirmation and validation into the comments, because you know I love it. Type something in there. I'm getting my coffee, that's what's happening. I'm getting my coffee. Okay, hang on. Check out my cute skirt. Okay. We showed that, we did a shoe unpacking last night in the daily [inaudible 00:08:35]. If you missed my livestream yesterday evening in the daily asker group, hell, you gotta' go in there and watch that. It was kind of crazy. It went down an interesting pathway. It was supposed to be about overcoming stage fright, and it ended up being about that, but also about prison foot fetishes, Christian Leuberton shoe unpacking of multiple pairs of shoes and bondage websites and videos. So you definitely gotta' go to that.

Thank you, that's not my painting. I'm here staying with somebody. It's his painting. It's amazing, isn't it? I love it. Okay, yes, to Shancho. Yeah, that's exactly why I'm sitting up here, though, Kimberly, because I'm like, I want the cool painting in my livestream image. All right, so you've got to understand this, right? Because I feel like it's really easy to nod our head, it's really easy to nod our heads at things that we know for sure are true and real. So, we can say, yeah, like I know that I've got to do the inner working, that that's important and it matters, and I believe that, or I know that I've got to get my message out there consistently to my audience, or duh, of course I've got to sell if I want to make money into my business, right? These are all things that we know and understand.

But I guess the question is, do you really get how much this stuff impacts and influences you? Because the example that I was, that I'm talking about here, how I can just post an offer and it sells out easily, I didn't do any sales calls regardless of the price point anyway, and it's just like, oh, I thought of something, and it made me money straight away, right? Then the people who purchase, [inaudible 00:10:11] by the way, and they literally don't even care what it is that I deliver in that one day event, or in the programme, or in my one to one mentoring, because they have such absolute trust and resonance with me, and they know that what I'm going to be dropping for them will be pure gold. How you get to that point, and I feel so passionately about this, and I just feel like so few people are actually fucking diligent, or consistent, or get this and follow through on it.

How I got to that point is really simple. I've committed every single day, day in and day out, for years now, actually, for over a decade now, actually, to sharing my message and my truth online. I am that person who, when my soul mate, clone, or community member wakes up in the morning, they want to go get their morning sermon from me. My question to you is, are you that person for your audience? Can you comment, shout yourself out, or say what you're thinking or feeling, or ask any questions if you like, but can you honestly say that you have positioned yourself in such a way that the people how are connected with you on social media are actively waiting for you to drop some gold and they're looking for your daily sermon, or your morning sermon, or your preaching, or your teaching, or your entertainment, or whatever it might be?

And they're looking for it so much that not only do they have you set to see first and/or they type your name in everyday and they go to your page to check out what you've done, but even to the point where if you miss a day of blogging, or livestreaming, or showing up and sharing your message, and your truth, and your story, they're going to be like, hey, they're going to be messaging you and they're going to be like, hey, where are you, right? Because I can tell you, that is the answer to everything, but it comes down to are you getting the fundamentals right? Are you doing what you need to be doing?

Clary says, I don't think I've built that, but that is what I want. Okay, so this is what I want to talk to you about. I've got to jump here into ... It won't let me edit the title over there, but I'll do that later. But, [inaudible 00:12:16], I've got to actually tell you so much cool stuff on this, because it's really, it's a simple matter, it's actually a matter of getting out of a few mentality, and it's actually a matter of pressing play on your business from a place of alignment and I guess, trust, and playing the long game. But also, knowing and understanding what works, and not being responsive to fear, because typically what people do, what entrepreneurs do in particular is they have a very ADHD approach to everything, attention dialled to a higher dimension, actually. But, kind of like jumping around all over the place.

I'm exactly the same, so if I wake up in the morning, and I don't go into what I know I need to do for me, I will start to react to everybody else, right? If I get up in the morning, and I'm in bed, and I reach for my phone in bed, and I start checking messages, it's all downhill from there, right? You go down the rabbit hole, you basically go down the rabbit hole of trying to, I guess, keep up with everybody else, and keep up with everyone else's demands for you and their desires, or just their simple questions. But, next thing, it's like 11, 11 AM in the morning and you feel like you've barely done anything, or whatever it is, right? Or it's midnight, and you're done, and you actually didn't do anything, you spent the whole day responding to people and then maybe in between you tried to maybe kind of make some forward movement on a project, or on your message, or on your final, whatever it is you're creating and you're like, fuck, I've got to do something on my final, or I've got to finish that sales page, or I should do a post, oh man, I should try this livestream thing that Kat is always doing or talking about.

But I don't have time, I've got all these people messaging me, and then I've got all this shit on my task list, and it becomes literally not just a day that goes down that rabbit hole, it becomes a week, a month, and next thing you know, it's the end of 2018, or whatever year you're watching this in, and you're literally like, what the fuck did I actually do? I was busy all year, I was stressed all year, I was under pressure all year, I felt like all I was doing was pushing, or hustling, nothing form that, but it depends on the place it's coming from, or grinding, or ... I worked my ass off so why aren't I further ahead? Why do I still feel like it's pulling teeth to get a sale? Why is it that when I launch something, people don't want to just throw money at me?

If you can resonate with any or all of those things, then you have got to get yourself clear on what actually moves the needle. I'd love to know, I'd love for you to go ahead and type into the comments, even, what do you know are the tasks which move the needle for you on a daily basis? What do you know are the tasks which move the needle for you on a daily basis? Okay. I'm still kind of fucking around with the title here. I'm trying to get this title changed. I should probably just leave it, but I'm going to try one more method to do that. So I'm going to tell you what mine are though. I'm going to tell you what my tasks are that move the needle on a daily basis, 'cause I really, I get, I just feel like, oh my god, don't you get it? Don't people get it? It kind of breaks my heart a little bit when I see how hard people are working and how much they're fucking pushing, and how much effort, and attention, and also that I see that they have a powerful message, for example, that in particular breaks my heart.

When I connect with somebody and I know that this person has is powerful message, teacher, artist, preacher, leader, healer, creator, exactly what they are, and I know that they could have an income similar to mine, for example, or more, or less, or whatever it is that's not like a measurement tool. But I know that they could have the results that they desire, and then I see them repeatedly just kind of stuck in that quicksand of trying to keep up with everybody else, and basically taking continued action that might feel urgent in the moment, but it's not important. I honestly feel like one of the biggest keys to the success that I have in my business and in my personal life, also in all areas, is that I fucking know what moves the needle. I am disciplined like a motherfucker with it. I was just having this conversation here, like I was saying before I decided to go live and talk about it, and we were like talking about getting back to clients and that sort of stuff. I'm like, I said, I don't look at messages from ... I just threw my laptop.

I don't look at messages from my clients in the morning. I don't have the notifications on. I don't see it. I just nearly when to pick up my phone and show you. This is my phone right there that I'm livestreaming on. If you look at my phone, you're not going to see any notifications popping up on it, not from my clients, not from my best friends, not from my father of my kids, not from my daughter, who texts me on her mobile phone, not from my mom, nobody. Now a lot of people would feel like that's not realistic or it's somehow not right. But, hello, we survived in the human race without a cell phone for many years and without a cell phone without that many fucking apps on it for sure, as well, right? We all managed to communicate and keep going, and we weren't reacting and spending our lives in reactivity.

What I do, what works for me and what I'm here to, I guess, suggest or encourage you to consider is I choose consciously where my time is going to go. So because I do actively stay engaged with all the people in my life, and that's something I love to do, I love to engage with and build on my relationships in my business and in my life. But I do it consciously. I'm not actually available for reactive energy. I'm not available for one person or 100 people to basically decide when I get to be in flow and when I don't get to be in flow. So you can message me anytime, and when I see it is when I'm ready to consciously go into that app, and I kind of have a, I guess, a small process around how I do that where I'm like, I'm certainly going to check messages from my family, my children, and so on pretty consistently through the day. But the point is that I'm going in to check that, I'm not letting it pop up and drag my attention if I'm writing a blog, or it's not going to ...

Occasionally I'll turn those notifications on and sometimes I forget to turn it off, let's say turned it on because i was specifically waiting for something really timely, and then the messages will start popping up on the top of the livestream or something, and it's a distraction, or you feel like, oh shit, now I feel like I should answer that post, and then you're not in focus, and you're not in flow if you're writing, or if you're with a person, a real person in the real world and spending time with them, and you're constantly being pulled away by everyone else's demands. Well, not only are you not going to accomplish what you know you could be accomplishing, not just in that day, but in your fucking life, but even if you kind of somehow managed to keep going, which I undersaturated that you can do, like, oh my god, I'm going to finish this thing, your flow was broken.

I just said that one of my biggest keys to success is getting first things first, and I do my fundamentals, and it's like, it's freaking how it is, right? Like this morning, get up, journaling, don't do the journaling, write the blog, then, like, could have gone from journaling straight to the gym, but it was like, no, I'm going to write the blog first, and then write the blog, and then go to the gym. Now I'm like, I don't know, now I have actually answered a few people's messages, and I've jumped in and done a few things around on my business and on Facebook, and now I'm livestreaming. I still haven't eaten yet, and it's like, what time is it? 2 PM. 1 PM. I don't know what it is. I'll eat when I feel like I've kind of done my fundamentals. Right? So my point is not to suggest that you should do your day in the way that I do it.

But, I am really trying to get through to you in my rambling way that I like to do things that I've got the success that I have in my business, but also across my fitness, my personal life, all areas, because I've learned how to prioritise, and I've learned how to put first things first. I feel that I always instinctively kind of understood that, because I can remember having little routines from when I was a kid.

But also, a book that had a huge impact on me was Steven Cubby's Seven Habits of Highly Affective People, which I read in my early 20s, and he talks about you can either live your life doing things that are important, but don't feel urgent, but hey actually move the needle. So like journaling, staying motivated, time to recharge. What are the important things for you is the question that I asked earlier. So you can spend the time doing the things that you know are important, that are going to move the needle. That's actually how you build a motherfucking empire, but it's also how you stay in great shape, it's how you feel recharged and connected to your soul, in a state of piece and happiness inside of yourself, it's how you have quality relationships, it's how you achieve anything.

Or, alternatively, you can continue on the pathway that the majority of people, even the supposedly success mindset people are doing, which is wake up in the morning, check to see what's happening on Facebook in case the world ended or something important happened, and next thing it's fucking bedtime and you've got some stuff done throughout the day, and maybe you got a good amount of stuff done. Maybe you are a hard worker and you do the work. But, did you really get into super flow? Did you connect to your soul? Did you feel that sense of idle peace, and stillness, and certainty that you're doing what you need to be doing? Do you have the feeling, when your head hits the pillow at night, that you're fulfilled, that you did what you needed to do, that you're moving forward on your purpose and in your life?

Because I can tell you that if you're getting up and reacting to the demands, or inquiries, or desires of other people, or even if you're reacting to or [inaudible 00:21:37] to your own kind of fear based list of things that you think you should need to be doing, you're not going to build the empire you want. You're just not. You're going to get to the end of the year, you're going to have been basically frozen, and busy, and under the pump all year long. You're going to feel like you worked your ass off, and you're going to feel like, why am I not really any further along and not on top of it? I've got like an extra addiction that wasn't there at the start of the year, and I'm fucking older. Right? That's just the reality.

Like, look around the entrepreneur world. I mean, don't even look at the regular normal person world, because it's not a good comparison. But what makes me really sad is that even in the entrepreneur world, 98%, 99%, 99.99% of entrepreneurs are doing it the reactive way. They're spending their entire day putting out fires that feel urgent, but are not actually important, significant, or meaningful on any real level. They're not tasks that are going to move the needle so you can get to the end of the day and go, whew, well done, I did a pretty decent job of keeping everybody else's demands at bay, and keeping everyone else happy, and making promises that I'm probably never going to fully follow through on anyway. But, I actually didn't move forward on my purpose work.

I guess, for me, I had a stage in my life where I was like that, and I just got to a point where I kind of couldn't bear it anymore, or I couldn't stand the actually internal pressure of my soul of going to bed every night feeling so frustrated and unfulfilled. I was the most stressed, and burned out, and unhealthy, and unhappy that I've ever been in that period. I was doing what we're taught to do. I was trying to keep up, and I was trying to accomplish everything, and I was trying to get through my task list, and I was trying to be a good, responsible person, meaning, like, I thought that if people communicate with me, I should have to instantly get back to them, and help them out, and respond to them.

It was really like breaking free of an addiction, I think, to get to a point where I'm like, I have zero emotional charge or feeling of feeling like I'm being irresponsible, or disorganised, or feeling bad or guilty of not getting back to people. My team know, my clients know, my friends know it, my mother knows, my husband knows, everybody knows. I'll answer the message when I answer it, and I will answer it, right? But it's going to be when I've done what needs to be done. To me, I just feel like this is such basic, simple stuff. It goes with every task in your day, even this morning, as I was saying, did the journaling. It was like, I could go straight to the gym. No, I'm going to do the blog before I go to the gym, because that's just how I do it, that's how I know it gets to be done, because the blog kind of carries on directly from the journaling, it's sort of a flow and effect.

If I wouldn't do that, I'd come back from the gym, and I'd kind of be disconnected from the energy that I just created through my mindset work. If you're going to do your mindset work, you're tapping into something amazing. Why would you not use that? Or even me doing this livestream, right? Because I'm having a conversation that I know is going to be a value for other people, and I'm like, well, I'm tapped into that energy right now. So I'll do the livestream right now, I'm not going to write it down as a topic idea for later. That's a bullshit myth. You start writing shit down that you say you're going to do later, you're never going to do it. If you did, it will be a lifeless energy to it, because it was real and it was alive when it came through you.

So I just think ... I thank you Christine for dropping that book in there. Steven Cubby, certainly been an influential person, or mentor type person through his books in my life. That book was one of the fundamental books that changed my life in my early 20s, and I was working in fitness management, so I was in a job. But I had my own business as well, and I just really fucking believed it. I read the book, and I was like, yeah, I can see how as I get older I'm either going to give my life for reactivity and for putting out fires all the time, or I'm going to get fucking clear on what are the things in my business, in my finances, in my faith, in my fitness, in my fun and adventure side of my life, in my relationships, what are the things that are going to move the needle? Let me get clear on those things, let me continually check in on those things 'cause they shift and grow over time, I guess. Then let me be disciplined enough to put first things first.

So putting first things first is a discipline. It's a discipline that will change your life. You know, like I'm very habitual around it now. Anyone who stays with me or spends time with me is just going to see it's like I'm regimented. But what I actually feel is that I have massive flow. I don't feel like I'm in a retainer, or regiment, or anything like that. So discipline creates freedom. I feel like that's something important to remember. You can even write that down into the comments if you wanted to affirm that for yourself. Discipline creates freedom. Discipline, taking the time to discipline your ass, which is the title of a workshop I did last year, by the way. Taking the time to discipline your ass and to build a habit, and you've go to maybe kick your own ass around it, and you're going to feel that pull and call that you should do a million other things, but you remain disciplined, and you do the damn thing that you know you're meant to do.

You gotta' go through that period of where every day, you're going to like, oh, maybe I should do all these other things first, and then you're like, no, I'm going to keep my ass, I'm going to take some time to do that. It doesn't take very long at all before it's just part of who you are, right? That is the secret to ease and flow. I talk all the time about how I have such ease and flow in my business and my life. Well, at the same time, I take a fuck load of action and I work my ass off in business, in the gym, and in all the areas.

But, the reason that I can [inaudible 00:26:58] say it's ease and flow is because I don't operate according to a list. I don't follow a strategy, I don't follow an outline of what I gotta' do to be successful. I just follow flow, and I follow my soul desires, and that's it, that's the whole thing. However, part of that is that I did, in fact, condition and train myself, and continue to do so where required, to where the things that are going to move the needle are kind of inherent to who I am. It's just part of my identity, it's part of me on a core level. It would be so bizarrely weird to me to not work out, to not journal, to not do my messaging. For sure there's days where those things don't get done, but it would be like for each of those things, for sure less than five days a year. Like, even a few weeks ago where I ended up in the hospital, the first thing I did when they let me out was I went straight from the hospital to the gym, which was kind of like maybe not necessary or productive, but it's just part of my identity is what I'm saying. Right?Like it's me on a core level that I do those things.

I think if you can make your commitment to yourself to identify, firstly, what are the needle moving activities for you, what are the fundamentals? Then secondly, make a decision that you're going to live your life according to the things that actually matter, then recognise from there that it's a daily practise. Making that decision in this moment is awesome, bu the truth is that few hour resistance, reactivity, overwhelm other people's ideas and expectations, or the voice inside of your head, all of these things will continually seek to pull you off path. So it's actually a discipline and a daily practise to be, I feel like, strong willed enough, or have the inner strength or inner guidance enough to pause yourself in that moment before you jump into responding to somebody else, or jump into working on someone else's dreams rather than your own.

To pause yourself and be like, hang on, hold up, yeah, I can totally do that when I'm fucking ready. When I'm going to be ready is when I've done the things that I know I need to do for myself for the day. So I get my journaling done in the morning, I get my blogging done, I get my workout done, and sales quota action is part of my blog, typically, all of those things in that order, most of the time. I actually feel, then, like I'm good now, I won the day. I'll definitely do other stuff through the day, because I always do, but if I didn't I already accomplished everything, because when I look back over the past nearly 12 years now marketing online, how I built this empire is I showed the fuck up and I communicated with people every day, and then I put a call to action there in the PS. That's it.

It wasn't because of sales pitches, it wasn't because of funnels, it wasn't because of many of the tools which I am grateful for, and which I use currently in my business in some sort of way. It was because I communicated, and because I did that, based on my soul work, based on what I desired from my business and life to be about.

So I guess, putting it back onto you now, what do you know you need to get serious about, where do you need to kick your own ass? Maybe you can sit after this and you can write yourself a little short list of in my business, in my money, in my fitness, in my relationships, in my life, what are the things that would move the needle? A good way to look at this, a question for you that you might like to write down as a journaling prompt, maybe somebody can help me out and write this into the comments. A question for you would be that in each of these areas, you'll identify, well, what is the thing which, if I did that every single day for 30 minutes, that by the end of this year I would have completely transformed my results, right?

You start working out every day for even 30 minutes, you're going to transform your fitness by the end of the year. You start to communicate, well, for me I communicate via a blog, or a livestream, or writing a story, or a combination of different things. If you spend 30 minutes a day, or even 20 minutes communicating and sharing your message, if you're a messenger or some kind of that's what you want to be, is that or is it not going to build your following? Is that or is that not going to result in sales? You're also going to spend a few minutes a day doing some form of sales activity, right? But you get to identify this stuff.

Then you get to kick your own ass around it and just be disciplined enough, and be, I guess, focused enough on where it is that you want to go, that you can consciously choose to put your hand up and say stop, go away, no, I'm not available to the rest of the world. Some people will think that's kind of rude, or it's disorganised, or whatever it is they want to think. Those people are going to be fricking frazzled as fuck and slightly older and probably slightly fatter, and definitely unhappy by the end of this year. So don't be that person. All right.

I could say so much more about this. But here's what I want to tell you, here's what's happening, here is what you need to be part of. This is very fucking important. Lean forward in your seat and get ready for this, because you're going to want to go over to, I'm going to tell you about this, it is going to blow your mind. You are going to want to get your ass over to the Katrinaruthshow.com/highticketsalesworkshop. Now this is ... Whoops, what's happening? I'm going to give you the link right now. This is going down, when is it happening? I don't know. I kept changing the dates 'cause it's what I do.

So it's going to be the first part of this, the big, live workshop is going to happen on Saturday of next week. Then there's going to be seven day, essentially implementation/bootcamp that comes after that. I'm going to tell you a little about it now, but it is at the katrinaruthshow.com/highticketsalesworkshop. What this is is my high ticket with super ease workshop, it's an all online workshop and mini course, and its' around how to sell high ticket products, programmes, mentoring, and the like from, like let's say anywhere from two grand, which is something not super high ticket, but anywhere from two grand up to $80,000 plus per single sale, which is what I do, and how to do that with super ease to where your high ticket clients, your high level clients and mentoring people are coming to you live and literally just like hey, how do I give you money? Then they sign up.

Well, obviously, if I was just going to say that's my system, people message me, and then they tell me they want to work with you, with me, that wouldn't be particularly a lot of stuff for me to do an entire course on, and it probably wouldn't really help you. So, what I'm really doing is I'm going into all the behind the scenes of how that comes about. THat's the story that I shared earlier, how have I got to a place in my business where I can wake up one morning in LA last week and go, huh, I think I feel like going to New York. It wasn't on my agenda to go to New York. I'm like, I feel like I want to go to New York. I feel like I might do a one day event in New York.

Oh, I did a 10 minute livestream at the airport last week with my friend Cali and my brother Ash, we were being complete clowns, mucking around, shenanigans in the airport, and in the middle of that, I'm like, so, I'm going to do a one day event in New York. Message me if you want to come, and I'm going to do a one day event in San Diego, which is still happening this Tuesday. Message me about that if you want the final place, of real, right? I just threw it out there, and it results in $45,000 in sales, or how can I just say, oh, hey world, the inner circle has got one place open right now, and somebody is like, yes, how do I pay you for my highest level mentoring? Or any time I do a full week thing or a six week thing, how does that happen?

Well it happens because I've positioned myself in a certain way, right? I've positioned myself as the person who, when my soul mate tribe member, or client, or community member wakes up in the morning, they're looking for where is Kat's morning sermon? Or what content has Kat done? Or if I don't livestream ... Holy shit. I just realised my skirt is like totally up and showing things. Okay. Sorted that out. I can't believe none of you told me that. All right. So, my soul mate client wakes up in the morning and really goes looking for what have I posted? Where is my latest content? What is Kat doing and what has she got for me today?

So that's how those sales come about, because I have positioned myself in a certain way where I'm that leader. Okay, so now you guys are laughing at me, but none of you felt like you were going to tell me that I was basically flashing my vagina at the livestream and didn't realise. At least I had my legs crossed, it's fine. I feel like that's a little bit unfriendly of you. Anyway, maybe you were just distracted by the beautiful painting. Anyway, that's what I'm going to be teaching in the workshop. I want to really show you what works for me, and how I have built this business to a place where I let it be easy, where I let it flow, where I have a process, I guess, around how I communicate and do that sales stuff over Facebook messenger.

So I am going to teach and who my scripts, and my conversation process, and how I do all of that. I'll help you to actually create and design your own. I'll also teach you how I come up with the offer ideas, how to create and design your office, how to promote your high end stuff on Facebook the way that I do it. So it's not just I'm talking through the mindset of being that leader and being that person that people want to work with. I'm going to teach you about that. But I'm going to teach you exactly what goes into that, what are the things that you need to be doing on a day to day basis, what are they, how do you do them, then how do you do the sales process.

So yes, I will be teaching actual sales process and strategy my way, that works for me as a kind of crazy break the rules, creator messenger type person. So much more good stuff as well, and some amazing bonuses as you can imagine. So, if you go to the katrinaruthshow.com/highticketsalesworkshop, have a read of that page, please go and read it. It's going to speak to your soul, at ease, I write all my sale pitches so that they're actually a message. My intention is that you read the sales page, you're going to get takeaway value just from ready that sales page, and you're also going to know one way or the other, am I meant to be part of this workshop? Then you make your choice, and you jump in, obviously, if it's speaking to you. It's a low cost workshop, because a lot of my online programmes are very low cost. So it's accessible for everybody.

If you have any desire to make more money through [inaudible 00:36:27] business this year, this month, maybe even in the next week or so through selling any form of moderately high through to super high ticket consulting, mentoring, advice of any kind, and you resonate with the way that I do business, and how I let it be easy, and you don't want to really have to do sales calls, you definitely need to be part of this workshop. You would be crazy not to get in on this. It's the first time I've ever taught my high level sales process. I certainly don't plan to do it again, I don't typically repeat things.

So go check that out. The details are in the page comment, and indeed it is the magic mystery mindset of money of how I consistently and weekly do sales that are individually up to 80K plus, purely over Facebook messenger chat, and everything that goes into that. So, of course, we're going to be going deep into the fundamental stuff like we've been talking about today. We're also going to be going into the positioning, and being that leader, and being that person who people wake up and they go looking to your page when they actually, probably should be doing their own shit like we just talked about. No, in fact, you being the preacher, and the sermonizer, and the person who is creating content, you spark that morning inspiration for people. So that's what I seek to do.

All right. Okay, cool, Kimberly, thank you for that comment. So, I hope I gave you a little bit of an ass kicking today. Please get really honest with yourself about what it is that you need to be doing, not just in your business, but in all areas of your life, because of course they all connect to each other. Just have a little, like, naked truth time with yourself, and make some decisions around that. You can totally achieve all of the dreams, and goals, and desires that are inside of your heart. You know this. You don't get a dream given to you, it doesn't come into you if it's not your dream to bring to life. If you're desiring something and dreaming something, that means it's available, and it means specifically that it's available for you. It also means that it's available now.

But to bring those dreams to life and not become one of those people, like most people, who die with their light still inside of them, you are going to have to get honest about what it's going to take. What it's going to take does not mean working 24 hours a day, it does mean doing the work. But it means identifying what is the work that matters. So what is the work that matters for you? That's what I want to leave you with. Don't forget to go to the katrinaruthshow.com/highticketsales. Check out my sales workshop, and oh my god, and everything that you're getting there.

I will see you on the inside. By the way, I'm going to be doing badass livestream later on in the daily asker group Facebook group on unconventional relationships. So make sure you get your ass into that group if you're not already a part of it. Do not forget, life is now, press play.

Katrina Ruth: Oh, nobody's there anyway, it doesn't matter. We can just pretend, nobody's there.

Marlene Leslie: You say that to all the girls

Katrina Ruth: Huh?

Marlene Leslie: You say that to all the girls

Katrina Ruth: Hang on, we have a problem, we have a lighting issue. Oh! Look how much more fabulous we look. So, we'll give people a moment to jump on. We'll share this stream over and tag you in properly.

Katrina Ruth: Hello people who are not there yet but who are going to be watching this as a replay. Look at this fabulous, mysterious guest who I have here with me. She has some important things to share with you. I'm not sure you're going to like them though, 'cause she's been referred to as, what was it? Kind of aggressive?

Marlene Leslie: Aggressive and intimidating.

Katrina Ruth: I mean, who would want an aggressive woman on a livestream, I don't know what that would be about. Is that better lighting?

Katrina Ruth: It's not really making a difference

Katrina Ruth: Um, okay. Hi Tamara, hi Katherine. What's been happening? I'm glad you asked, Marlene and I, this is Marlene Leslie, I'll tag her in. Marlene and I have been at dinner and we were kind of rudely having a conversation all to ourselves and now we, 'cause we are kind, nice people, decided to share it with you. That's roughly what happened, isn't it? I suppose you could also say that I somewhat bullied her into leaving the dinner table and coming home to have a livestream conversation.

Marlene Leslie: This is true.

Katrina Ruth: Like literally ten minutes ago we were sitting at a beautiful restaurant with wine and food and I was like, let's do a livestream.

Marlene Leslie: And you refused to answer my questions.

Katrina Ruth: That's true. I refused to answer any more questions until I was on camera. It's roughly how I operate, in a general sense. Okay, who's that? That's not you. Okay, I'm just going to share this over to my page and then we are going to start to tell you some very important things, which you are going to need to pay attention to. So get your wine or whatever you need. If you go to my personal page you can see that I've tagged Marlene in, so you should do that. But not now, because you should be listening to us now. I don't know, do you want to say what we were talking about at dinner?

Marlene Leslie: Yeah. We were talking about what it takes to make it in the online space as a coach.

Katrina Ruth: As a high level authentic as fuck mentor.

Marlene Leslie: Yeah, and being yourself and unapologetically being yourself and coaching people outside of the industry but leveraging the online space.

Katrina Ruth: Right, so let's give people some backstory, because everybody loves a great story. Where did we meet? Bali, right?

Marlene Leslie: Yes, oh gosh.

Katrina Ruth: Oh my god, have you guys seen my happy pants? So, check out these pants. Like, what happened is we went to dinner and I was wearing the tightest skinny jeans in the world and then by halfway through dinner I was like, sitting like this, because they were digging in and I couldn't eat. So I was half wanting to get out of the restaurant so that we could livestream and half so I could get the fucking jeans off. And I'm not sure what's up with these pants but I'm going to wear them anyway. Okay, we got that out of the way.

Katrina Ruth: So, we met in Bali.

Marlene Leslie: Yeah, 4 years ago?

Katrina Ruth: 3 or 4 years ago. And we did many things that we probably shouldn't publicly talk about, so we can't tell you about that but it was fabulous.

Marlene Leslie: So the livestream is over.

Katrina Ruth: Well, we actually were kind of living or staying together at a mutual friend's villa and lots of different cool people were always coming through and staying at this villa people who want to create their own lives and do lives on their terms. Lives on their terms? At least their own life on their terms. And, I don't know, like we just...there were so many people that came through that villa.

Marlene Leslie: Cause we were there for like 3 weeks, or maybe it was 2.

Katrina Ruth: I was there for like 8 months but you were there for a few weeks. But there was a lot of people that came and stayed there and I didn't continue to stay friends with, I think just you and one other person. And we just clicked because this solidarity about being somebody who insists on creating life on their terms basically. And then I think we just have reconnected, basically, I mean once or twice a year since then, here in the US. Like, we've been up in Utah together and every time I come here we end up catching up. But we haven't seen each other now since...

Marlene Leslie: This time last year.

Katrina Ruth: You know, I think the last time we saw each other was in Utah, when we went up the mountain.

Marlene Leslie: Oh, that's right.

Katrina Ruth: Cause I got the Facebook memories a month ago, it was like February of last year.

Marlene Leslie: Oh my gosh, it seems like it was just yesterday.

Katrina Ruth: It was so long ago. So we are literally catching up tonight for the first time in over a year. But, like this was such an interesting conversation because obviously, as you guys know, I've built a very successful online business and brand and that's my area and Marlene has so much incredible fucking success in the offline world, specifically around, I mean, why don't you tell like a little bit of your background. Because I was super intimidated by you when I met you. Like, I was like, this women is seriously high level. She frickin' builds hotels, not with her own physical hands but..

Marlene Leslie: I have people for that.

Katrina Ruth: She has people to do the building.

Marlene Leslie: Yeah, so my background is in hospitality and I started working in hospitality when I was in high school and college and then in New York, my first job was as the general manager of a $20 million restaurant. I actually started out as a manager but finagled my way up really quickly because I was very aggressive and intimidating.

Katrina Ruth: The path was just delayed. It's considered an unbecoming personality trait.

Marlene Leslie: So they say.

Katrina Ruth: But that's exactly what we're here to talk about.

Marlene Leslie: So, from there I studied hospitality, worked a lot of notable restaurants in New York and transitioned into the hotel industry and opened a very popular hotel that basically had one of the most notable food and beverage programmes in the city. Then I went on to launch another hotel brand and concepted and came up with restaurants and bars within that brand until about 3 years ago, right before Cat and I met, parted ways with that company, my position was eliminated and I was at a point in my career where I kind of, and you'll appreciate this, I totally manifested that because I wanted out so badly but it was such a great job and it was like having an open chequebook to do whatever I wanted to do and to design and to create what I wanted to within hotels, that I felt that the best possible thing that would happen to me was to be able to have my job eliminated or to be let go in some way so that I could travel and take a year off.

Katrina Ruth: Yeah, which is how we met because you were on that travel year. But honestly, like when we did meet I was like, I felt intimidated until I got to know you, which I know a lot people feel about me because I think, and we were just talking about this right before we got the [inaudible 00:07:30], like I think that anytime it's an area that you've got no understanding of and it just feels super vast and mysterious and daunting.

Marlene Leslie: Yes, yes, totally.

Katrina Ruth: And then you meet somebody who has conquered that, like, I'm like hello, she's opened like multi cagillion dollar hotels and done it all. I'm like, that's, like I have no clue to this day about that world. Why would I? I've never been part of it. To me that sounds insanely high level and like just impressive and daunting and vast. And if you try to turn me into getting a hotel opened I would have everybody livestreaming in no time but I'm not quite sure what else I would do. But there would definitely be wine and I'd get some martinis made and then I'm not quite sure what I would do, I'd probably get sick of everybody and leave 'cause I hate people sometimes. So, you know, like we were talking about this because Marlene mentors and coaches insanely high level executives and leaders in the physical world, not so much the online world. Like the real world, like people on the streets of New York you guys. And I'm like whoa, that's crazy. How do you connect with like an executive of a multi multi multi hundred million dollar firm or whatever it is.

Katrina Ruth: But we were talking about like what I do and then Marlene's wanting to come online and basically conquer the online world.

Marlene Leslie: I didn't want to come onto this, let's be clear.

Katrina Ruth: I have my ways of getting people onto livestreams, it's just what I do, it's a gift, I can't teach it to you. Well, I can, you should join my high ticket sales workshop, it's going live tomorrow. Yeah but, like this is what I was trying to explain, right? Cause you were kind of like, it feels like I don't know how to start and like kind of the conversation we're having is the one that I have with all of my clients and friends also, from time to time, around how do I know if I'm good enough and how do I know if I can do that and how do I do it and what's the strategy.

Katrina Ruth: And I was trying to explain, it's just about your perception, right? Because if you go to the top of that mountain and plant the flag and say I'm here and I'm the leader and everybody should listen to me, well you've got to be able to back it up. But it's about realising that you've that inside of you to back it up.

Marlene Leslie: Yeah, yeah. That's a good point because there are two very different worlds and that analogy is so perfect in describing like my world versus your world and finally realising what I wanted to do and having those aha moments and having people say wow, you changed my life. That takes your breath away, where you are like, I did that? Actually, like you did it but I was there to support you on that. And I've personally been struggling with how to scale that and how to do that in a really meaningful way with executives and with the people that I really want to work with. It's a super scary world to venture into.

Katrina Ruth: Right, and it's about, and this relates to everyone. Like I do not think that there is anybody else who is on this livestream or replay who is going to say that they've opened multi-million dollar hotels. But every single person here has their own experiences, stories, skills, things you've learned, things you've overcome. What makes you credible enough to be a leader alone is that you fucking decide that you are and that you believe that you are. So I said to you, in the Uber I think, what you've got to understand is that just being around you is a value. And then you said, how is that a value?

Marlene Leslie: Yeah, I did. I was like, what?

Katrina Ruth: Like, how? And I'm like, okay, you can choose to play smaller and think that it's egotistical to imagine that just being around you is a value. Typically, that is what people would say to me, right? They'd be like, it sounds egotistical if I think that I'm good enough that people should listen to me and people should, you know, that I should be able to teach people something or position myself as somebody to pay attention to.

Katrina Ruth: It's actually egotistical not to and the reason is that it's not about you, the person who has their own insecurities and doubts, as we all do. It's about the talent and the gift that you have inside of you and if you separate your own self, your own self away from that, will that talent and gift inside of you help people, yes or no?

Marlene Leslie: Yeah.

Katrina Ruth: Right, so get out of your own way, get the fuck over yourself. It's not about you, it's about what's inside of you. So if you would prevent yourself from putting your work out into the world because you think it's egotistical to imagine that people should listen to you, then what you are actually doing is stopping people from being helped and served and you are making your own human self more important than the message and the gift that's inside of you. So look at it as, what if it was a responsibility to get that message out and to impact people with what you have. And that's what I do and I feel like people will never fully understand how real this is for me, and even people who do know me super well. We were just saying that you know me really well, you know that I'm a natural introvert. We've stayed together, travelled together, known each other for some years now, you know that I'm not the person that people online think I am.

Marlene Leslie: Totally.

Katrina Ruth: Right? But, it's still a real part of me, it's not fake, it's not made up. It's that I allow it to come out, I access that part of me and I let it out. But when I come online, not always, but a significant part of the time I'm still that same scared little girl whose like, am I good enough, do people really want to listen to this, am I just repeating myself all the time? Am I too rambling, I'm wishy-washy, I'm vague, I'm all over the place or some people who don't like me or what do people think about how I look. Like, all the normal things, right?

Marlene Leslie: Absolutely. We talked about this earlier too, about how some of the people that we coach are mirrors to us and this comes up for everyone. It's funny to hear.

Katrina Ruth: Like you coach your clients and you're like oh, I should probably do that too.

Marlene Leslie: Yeah, that's really good advice, I should listen to that.

Katrina Ruth: I watch my own livestream replays, I'm not even kidding. I watch my own livestream replays because I don't know what I'm talking about right now, it's all just whatever comes out. Then later on I'll watch it and think that's good, I'll write that down.

Marlene Leslie: But it's true, it's true. You hear the stuff that comes up and then you look in the mirror and you are like oh, how can I possibly coach people on this and help them get out of their own way but yet...

Katrina Ruth: Because you understand it.

Marlene Leslie: Yeah, I understand it but I think that we are also really sneaky when it comes to ourselves.

Katrina Ruth: Yeah, the internal critic, the internal dialogue.

Marlene Leslie: Yeah, absolutely. It takes somebody like you or another coach to say hey, by the way...

Katrina Ruth: Get out of your own way.

Marlene Leslie: Exactly.

Katrina Ruth: It's not about you it's about what you can help people with, get over yourself, stop making it all about I feel this and I feel that and what do people think about this and blah, blah, blah, blah, blah. Instead, make it what if I was committed to my work, my art, my message, my business, my clients, whatever it is. And also, I guess in the end it's just like when you put all your own drama aside, like what we just said, do you know that what you have inside of you can help people.

Katrina Ruth: And you had asked me the question, because I said just being around you is a value and you were like, how? And I'm like, because of the way you've lived your life. Like, I never prepared for anything, right? I ran my event here yesterday and it was so fucking amazing, I'm doing San Diego next Tuesday, message me if you want to come. I was saying to Marlene, and the ladies yesterday knew this as well obviously, I don't prepare anything for that. The event started at 11:00 am, from about 10:15 to 10:40 I was taking selfies in the mirror in the bedroom because I had those rose-gold thigh high boots on. I mean, I'm just going to say, it's essential to get a really good selfie in the boots, that was my preparation for the event.

Katrina Ruth: But prior to that my preparation earlier that morning was journaling, did some inspiring reading of my books in there that you saw.

Marlene Leslie: Shared on livestream.

Katrina Ruth: Not in the morning, that's an afternoon activity, thank you. Wrote something online, went to the gym, went to Equinox, went to the dry bar, did a little bit writing or whatever there. So I did nothing to prepare for the event, in fact I literally didn't even prepare for the event until the afternoon before when I got here and I was like, hey I want to run an event tomorrow and they are like that is plenty short notice and I'm like I'm sure you can figure it out. I didn't plan a single note or concept or anything that I would speak about because I knew and trusted that the message for these women would come through me and would be powerful. However, and this was my point around the value of being around you. My fucking preparation was the fact that since I was 11 years old, so for 27 years now, I've been doing personal development and growth work.

Katrina Ruth: That was my preparation and my preparation is the way I live my life every single day and your preparation and what makes you credible and what makes you credible, if you know that this is for you as well, is the way you live your life and how when other people are doing whatever the fuck it is that they are all doing out there, which we really don't want to know most of the time, you're growing and you're putting yourself into uncomfortable situations and you're walking away from situations that are not aligned and you are actively, day by day, moment by moment, designing your life purposefully. I think we take that, we forget sometimes that that's not normal. And not that we want to necessarily be like oh, that's not normal, but mostly to make the point that that is of immense value. The way you live your life is of immense value. So therefore, when you open your mouth, literally value comes out. So somebody should pay just to be around you or they can pay, but it depends on what you want to do.

Marlene Leslie: Right, yeah. And I think the question that I asked you to that was, how do you monetize that? Like that's the question, there are so many coaches out there that are selling stuff that doesn't seem to be inline with, sometimes I sense a misalignment in what they are saying and what they are actually doing. So you pick up on that.

Katrina Ruth: You can feel it. Like give love heart shower if you see on your Facebook feed people who are selling shit where, like actually I wanted to put a post up, I think I've forgotten and you've just reminded me, which was something like hey, stop fucking selling shit that you yourself have no clue about. Like you're scarcely verbal, your desperate vibe shows.

Marlene Leslie: Yeah, exactly, exactly. So the question is how do you, like how do you monetize that in a way that is true to you?

Katrina Ruth: Is not that.

Marlene Leslie: Yeah, is not that, exactly.

Katrina Ruth: Well, firstly you know that you wouldn't because you decide to, like you say that and you are like, ick. It doesn't feel good, it feels yuck inside of you. So you consciously chose out of that already. But secondly, it is about you've got to be, I think it's a courage thing, you've got to be courageous enough. KELLY!!!! That's Kelly.

Marlene Leslie: Oh hey!

Katrina Ruth: What's up! All right, shout out for Kelly. Everybody send Kelly the love heart shower, I think she's at LAX about to get on a plane. Send her good vibes for her flight home. We're sending you wine and happy flight vibes. Miss you.

Katrina Ruth: Jenna, hey! I'm reading the comments. Energy doesn't like, exactly Kristine, energy doesn't like, people can feel. Kelly, look at all those love hearts coming in for you. People can feel when you are being real and when you are not being real in the land.

Katrina Ruth: So, how you are going to monetize it? I'm like very committed to this cushion. You don't understand how bloated my stomach is right now you guys, it's death. Well, not really, I'm abundantly alive but anyway, I'm very distracted by it. So you've got to get into giving yourself permission to own your greatness. That's the long and the short of it, right? Like, we all do this, I did this for years, one of my key jobs or roles that I choose into and that I love as a mentor is to kind of kick your ass, to not spend years doing it, like I did. Like the whole point of mentoring with somebody like me, for people that mentor with me.

Katrina Ruth: Like I'm constantly preaching at my friends because it just kind of happens as well, like the whole point is not just to learn maybe how somebody does something that if you align to their way of doing things but you should be able to save time and effort and money or whatever by saying, okay, this person is like me and they are saying they wasted all this time doing this that means I don't have to waste all that time, I can learn my lesson. I didn't have a mentor like myself telling me to be true to myself and stay the course and follow my soul and I literally took years before I finally gave in to being me and I think everybody takes years in some way or another before they finally give into being them.

Katrina Ruth: And what people do and what you don't want to do is people kind of dip their toe in the water, where they try to do the real passion purpose work that's inside of them and they do like some kind of half fake, not fake, but half assed attempt basically, a cautious attempt is a better way to say it.

Katrina Ruth: They are like, well you know I don't want to be inappropriate.

Marlene Leslie: Or I don't want to offend anybody.

Katrina Ruth: Right, I don't want to offend anybody.

Marlene Leslie: Or intimidate anyone.

Katrina Ruth: That, be too aggressive, be too much, like women like us, this is what they say about women like you, women like me. She's too much, she's too aggressive, she's too loud, she's over the top, don't you think she's a bit whatever. So we learn to tone it down but also it's the not good enough thing comes up again and like I always wanted to talk about the stuff I talk about now and then for years I was like, why would I get to talk about that, what makes me good enough to talk about that and who would want to listen to me.

Marlene Leslie: It doesn't matter.

Katrina Ruth: Yeah, it doesn't matter. Is it even a thing? Like everybody here has felt this, is my message good enough, does that really matter? And everyday people say to me, I'm not clear on what my message is and I say bullshit. You are clear, it's just that one, you've got given yourself permission and two, you think it needs to be more fancy in order to be good enough. You're like bad cop, that's too vague, that's like not even a thing.

Marlene Leslie: I totally believe that. Yeah, it needs to be packaged really nicely and it needs to be perfect and it needs to use all the right words.

Katrina Ruth: And have like modules.

Marlene Leslie: Yeah, like the right cadence and the right tone inflexion, like all of that stuff. Yeah, absolutely.

Katrina Ruth: Yeah, exactly, when actually your true message is the simple truth of, like I have this megaphone exercise that I give all my clients, which is if you are on the balcony, like on whatever floor, but if you are on a balcony super high up and there was like tens of thousands of people below you and you had a megaphone and get one minute and you get to say, hey, don't you understand, this is what you've got to understand about life, this is what it's about, what would you say?

Marlene Leslie: I'd say, be you and I've said that for the longest time.

Katrina Ruth: Right, and it is very fucking simple and we would all say some version of that, but that's actually the whole message, that's it. And then you kind of like, but how do you monetize that? And everybody says, but that's like come on, everybody says that. How am I going to stand out from the other coaches and how do you turn that into something you would sell. Well, you start to build on it but you don't imagine to yourself that it's got to be something different from that simple core message. My core message is be you, be unapologetically you. But then when I express it I say a few more words than that and it comes out through the filter of my life experience and what I've chosen and what I've done. So there are lessons, there are stories, there are details or elements but the message is just, be unapologetically you, life does not press play, you've can't have it all, do what it takes.

Katrina Ruth: Whatever it is it just comes out differently each day. But it's always the simple stuff and in any era of life it's the simple stuff, right? Whether it's health and fitness, whether it's business, whether it's love, anything just comes down to simple core truths. And there is nothing you need to add to that.

Marlene Leslie: So do you find that using, how do you relate that message to executives that are very lonely when they get to that point and they want a little bit more substance. They are used to pain, they are used dealing with it being really hard and I'm wondering how you attract those people in on a regular basis?

Katrina Ruth: It's about realising that no matter how high level somebody is, they are a person who has their own insecurities, doubts, uncertainties. And actually, what I've found, is that the higher level somebody is the more they really appreciate, and we were talking about this, like real and raw, and typically the higher level somebody is the more that people, in general, are scared to speak to them at all.

Marlene Leslie: I see that all the time.

Katrina Ruth: Or they are scared to speak in a real way or speak the truth and it's kind of like cow towing or whatever the expression is. And just faking it, essentially. So when you come in and you be that, you just honestly just be your real self, like you said, and say what you know to say. It doesn't matter how impressive or high up the person in front of you is, if you just pause for a moment and check in with your own self and be like, what do I need to say to this person, you'll know what to say. And people, like I've mentored and consulted with people who have even up to multi hundred million dollar businesses and if they don't have significance and meaning connected to their core desires, and often it is something to do with auto-creativity or whatever it is, then they are not happy.

Katrina Ruth: And it doesn't mean that they are going to walk away from their whole business and life, necessarily, but when you can start to connect somebody back to what matters to you, what makes you come alive, and just speak to them as yourself, like take away what their title is or their position. Like, for me, in the online world, I have many clients now who are very well known leaders online and some of those clients, when they first started working with me, I was kind of like, are you sure? Do you know who you are? Like, I know I'm doing okay but I was like, really? Such and such person wants to me to be their mentor? And now that's just kind of my client base.

Katrina Ruth: But I still feel that way, I'm still like this is kind of crazy. Like, how did I pull this off? How am I getting away with this? Because all I'm doing is speaking my truth. All I'm doing is, I became the person who stopped worrying about whether it was allowed or whether it was okay. And relevant to your question of how do you know how to coach those people? Well you know because you know and if you put aside the idea that you don't know, well then it's going to be a complicated thing. Then you do know exactly what to say.

Marlene Leslie: Yeah, so I don't have a problem coaching those people, I want to know how to cull them in.

Katrina Ruth: Okay, cool, perfect. So this is exactly what we were talking about at the end of dinner around fuck niching, or however the word is said here in America. I get confused about it. Like screw niching and nitching, both of them. And like demographics and all that bullshit. It's not about that, that's not how you find your ideal clients, right? It's about personality type and characteristics. So you write down, who is the person who I am speaking to. Like, my ideal client is, well most of my clients are women, but that's because I've typically marketed to women, so a woman or a man now, it's a person who is a born entrepreneur, firstly. So I don't believe in entrepreneurs being made. Yes, I'll agree that somebody can become an entrepreneur and build a business, that's not the same as being a born entrepreneur, that's a different kettle of fish.

Katrina Ruth: So my clients are born for it, they've always known it, they've always known that they were born for more. They've grown up feeling like they are kind of smarter than everybody and know more than everybody but they probably felt bad about that, because it sounds egotistical. But they just knew inside of them that they were born for more, that they are going to do something extraordinary, they are not going to live the normal life, they are going to create something amazing. They've always had that yearning and that pull and that are typically like the fuck the status quo, black sheep type person who breaks all the rules. Either who was a bad girl or a bad girl growing up or alternatively more like me, who was like a teacher's pet good girl who somehow hacked the entire fucking system and nobody knew that I was always just doing whatever the fuck I want.

Katrina Ruth: But I was still like the A grade, good girl student but I never did anything. I just like hacked it and I always just got the result and I was like, it's so easy. Like I'd always get the top mark and I didn't do anything, right? Which is still now, I'm like I don't really do anything, somebody should report me, I don't know what I'm doing here, like I'm just making shit up every day and now people are agreeing to pay me so that I can talk at them when I just wanted them to listen to me the whole time anyway.

Katrina Ruth: So that's who my client set has been, they've either been like kind of a rabble rouser and got into trouble growing up or they were like the good girl or good boy who hacked the system and kind of got away with shit and nobody really knew. And then as time went on, they pretty much walked out on every job, they continually started new business ventures or new endeavours or always never finished them and then feel bad about it, like I never finish things, there is something wrong with me, I'm not being organised, I'm not responsible, I'm not reliable. Because that whole time when you are walking away from everything and supposedly failing at everything and quitting on everything in your life, what you were really doing was going more and more connected to your soul and you were like the one person whose smart enough to not stick with something that's not soul aligned.

Katrina Ruth: And now that person is like that woman or man whose said that she's too much, too aggressive, over the top, doesn't do it properly, I could go on and on but my point is that's how you cull your clients. You speak to who they are at their core and you don't worry about what their demographics are. My clients spend, as we were saying, I just from early 20s into 60s and even beyond actually, and all walks of life and all types of businesses, as well. Roughly 40%, maybe a little bit more of my clients are coaches, there are many different kinds of people. It's not about what they do, it's not about how they look, what their age is, what their background is, it's about who they are at their core.

Katrina Ruth: And then the way to get those clients wanting to work with you is you do have to be doing this, right? Which you are. But messaging and communication of some kind.

Marlene Leslie: So like blogging?

Katrina Ruth: Blogging, telling stories, writing massive 3,000 word blog posts every single day 365 days a year. No, not really. You don't have to do anything that I do but you've certainly got to communicate, right? Because you want to be that voice where your core clients are like, if Marlene doesn't write another fucking blog post at 3 I'm going to go over to her house and personally sit her down and make her write it. Like, I used to have bloggers that I would follow, which I still do, but I get so shitty, like I'd be curious to know, like on the odd occasion where I take a day off, does anybody get kind of shitty at me? That I didn't post anything? And I know you do because I gets messages about it. People will message me and be like, did you die? Um excuse me Kat, why have you not posted a blog in two days?

Katrina Ruth: And I used to be like that. Like you find that person that you are inspired by and you just want them to produce content for you all the time and the way to become that person for your people is to just become that person and do it and be it and then continue to show up for it. So then your ideal clients wake up in the morning and they are like I'm going to go check Marlene's page and see what she's posted or has she done another livestream, because that's food for their soul.

Katrina Ruth: So the question would be, not how do I find my clients the question is, how do I just be food for the soul of my clients right now. And the way to do that is so easy, it's literally turn on the camera or start writing and say what's inside of you, zero filter. Like, whatever it is. Whether it's about obvious relevant things. Kristine says, haha, I feel like where's Kat, why hasn't she gone online. I got so much shit last month when I did hardly any livestreams because I was in the hospital and then I was travelling. I was going my branding in LA with Chris and it was quite full on. We were doing these fancy things. And I did like two livestreams in a month, which was so rare for me. Gosh, people were giving me such a hard time about it. Not in a mean way, obviously. But that's what happens when you build up your position as a leader. And you've just got to let it be easy.

Marlene Leslie: It's true. I was going to ask you a question but I know what you'll probably say, to the idea of creating content. Like that's a lot of pressure to create content on a regular basis and to first, like find your voice and then secondly, to like own it and do it on a consistent daily basis because you don't want to be that person that's dipping their toe in the water.

Katrina Ruth: Right, but you have a voice already. That's the thing to realise. Right? Like, we go to dinner or we go out with a group of people, you're an aggressive, over-the-top, and we did establish earlier this evening, a hilarious person. We agreed that we are both very funny, we established that earlier in the evening.

Marlene Leslie: Cheers.

Katrina Ruth: But that's who you are, you're like the life of the party person, same as me, that's why we're friends. We would have never stayed in touch after Bali if we weren't that same sort of person, right? So you already have that voice, you have that crazy irreverent personality and also ability to go super deep super fast and experience and knowledge and wisdom. And its literally just let that same part of you come out here, don't separate it.

Katrina Ruth: This kind of doesn't make sense because we're all online and we don't go to boardrooms, but it's a good analogy that I came up with a few years ago, which is it should be the same conversation in the boardroom as what's in the bar. Right? Like separate nothing, at all. The irreverent stuff, the crazy stuff, the random shit that's got nothing to do with anything, like even me carrying on about my pants and my stomach at the start of the livestream. That's just me being me but its also me kind of, that was somewhat deliberate of me to do that because I'm conscious of who wants to just sit down and watch a, like what are we going to do, sit here like this, hello Marlene, this evening on the Katrina Ruth show we're going to have a conversation about what it takes to be a leader online but hang on a second, you shouldn't really do that with a top that has holes in it.

Marlene Leslie: Let's start this again. Cut! Cut!

Katrina Ruth: And you definitely shouldn't do it in like MC Hammer copper pants.

Marlene Leslie: Cut! We're going to delete all this, right?

Katrina Ruth: Yes.

Marlene Leslie: These people on here are all friends.

Katrina Ruth: And besides, switch spots with these weirdo [inaudible 00:36:48], like it should be a proper set. Like, do you know what I mean? Like so many entrepreneurs are like, I'm going to make it look like perfect and now I'm going to present my topic, like they are presenting like a grade school paper or something.

Marlene Leslie: Did you hear what I said? Like Marie?

Katrina Ruth: Ooh.

Marlene Leslie: I'm just kidding, I don't want to be mean.

Katrina Ruth: Marlene, you're the one who said it. You guys didn't hear that. But you know what I mean? Like, you don't have to find your voice to message online. There is a voice already there, just use the one that you've got.

Marlene Leslie: That's a good point, yeah.

Katrina Ruth: But all of it, like all of it. That's the missing link. Don't make it like I've got to make sure that I've got a relevant topic that's of value and it's useful and is this a good enough topic and then what are my fucking three key points or something like that. Don't do that. Make it the same as if you would go to dinner and you already go to dinner with high level people and we all actively call people who are thinkers and action takers and success minded and growth minded. And you'd be able to have an amazing, inspiring, entertaining and motivating conversation with them. So just put it here, same thing.

Marlene Leslie: What if nobody watches it?

Katrina Ruth: Then you keep on going because you've got to trust in the process. That's a good question because that is hard. Like, I can remember my first livestream, it was actually on Periscope. Do you remember Periscope? So, it wasn't that long ago. It was that same year in Bali, it wasn't that long ago. I was Periscoping from Rob's villa but I did the first one like not that long before we met. It went for about ten minutes and after the ten minutes I found out that I had done the whole thing sideways and I hadn't known because I didn't know how to read the comments at the time. And people were like, it's sideways and that was all that the comments were about. And if you would watch it, and I think it's gone now, or maybe it's somewhere on YouTube, who knows, but team probably like downloaded it on YouTube, but I was so nervous and I was so [inaudible 00:38:53].

Katrina Ruth: I was nothing like the savvy, livestreaming entertainer that I am now. Because I've been online for nearly 12 years now, but Facebook Live is fairly new and livestreams in general, but I think when I first started doing them, for ages it was like three or four people getting on, stuff like. Now it's so widely varied, there's 19 people on right now, but this will totally get like several thousand views over the next day or so, and sometimes there are a few hundred people on, it goes quite varied. But either way, make it not about the numbers, make it about the message. And play the long game, right? Like, for real, you feel self-conscious if you do something and nobody seems to be engaging. Or let's say that you try to sell something and only one person buys it. But you've got to look at it like, well imagine somebody said, well I went to the gym today and I don't have abs yet, so what should I do?

Marlene Leslie: Totally.

Katrina Ruth: I'd be like, um, hello, idiot.

Marlene Leslie: Keep going.

Katrina Ruth: It's going to take more than a day or maybe even more than 100 days in a row, who knows. Depending on what your goal is, but play the long game. And I think it is about that, it's about being that very rare person that's going to be brave enough to put themselves out there when they do feel self-conscious and when they do feel like, is this good enough. And you put that video out, like you did something terrifying and scary. Tell people about it.

Marlene Leslie: Yeah, I mentioned to Kat earlier that I, my coach had me put a video on Facebook to coach a hundred people in a hundred days, which the coaching part didn't scare me but the moment that she said video on social media, my heart dropped and I started trembling, I was like ugh. Like, can I just talk to people? She's like nope, social media, tomorrow. And I was like, holy shit! What? I was like fine, I'll do it. This also came after I had struggled putting my website together and writing my copy and going through this entire process.

Katrina Ruth: And letting people know you.

Marlene Leslie: Yeah, letting people get to know me and putting my message out there. So I actually asked for this challenge, I was like you know, I really want to be challenged in a way that I can overcome something because I felt really good. Long story short, I did the Facebook video and it was horrifying, it was so scary. The moment that I pressed post I was like, ugh, nobody is going to watch this and I'm going to have to like go into witness protection programme. Like this is going to bomb.

Katrina Ruth: I watched it.

Marlene Leslie: But the crazy thing about that was that I had a lot of people reach out to my privately that were impressed by my bravery, my courage. Like all of these words that were used and all the support that I got, that I didn't even anticipate, it was amazing and I reconnected with a lot of great people and actually coached a lot of great people too. It was pretty powerful and I got like 1.8k views or something, which is crazy.

Katrina Ruth: And that's the thing, like so few people are going to choose to be brave enough to do something like that and every time you are brave and vulnerable and authentic.

Marlene Leslie: That word came up a lot.

Katrina Ruth: Vulnerable, right. It pays off, for sure. And there is no way to get around the terrifying part though, that's the thing. You've got to go through it but at the end of the day we are all here to create a life that other people don't even dare to dream of. So it's kind of like, at some point you've got to remind yourself that it's not going to fall into your lap just because you were born for it. Nobody is going to knock on your door with a silver platter and be like, hi you were born for it, here's your leader status, here's your dream life, here's your soulmate. I used to think that. Like I honestly thought that. And then when I was like 27 I was like fuck, I don't think it's going to happen, I think I have to do it.

Marlene Leslie: You have to work for it, yeah.

Katrina Ruth: Yeah! Legitimately, I was like, holy shit. Because when you are 27 you think that 30 is clearly the beginning of the end, right? Like, when you are 27 you are like I'm going to be 30! Life is nearly over! Like, I had a lot of friends and clients who are not yet 30 and I'm like, shut the fuck up. They are like, I'm going to be 30, I'm not a billionaire yet.

Marlene Leslie: You'll be just fine.

Katrina Ruth: I'm like, just shut up or I'm going to punch you. But I got to 27, I did, and I was like, fuck, I haven't done any of the stuff, I had a whole life planned. Married at 24, kids at 26, millionaire by 30, just your typical normal life plan. I was like 25, I got married and I'm like, I'm on track, I'm sweet. Then 26, I'm divorced, not part of the plan. 27, no clue, bulimia, debt, looking great from the outside, fitness modelling, whatever, like showing the world success, mess. And I was literally like fuck, what am I going to do?

Katrina Ruth: Because I was a personal trainer and I was good at it and I loved fitness but I was not in a good place, but I knew that fitness wasn't my life. And it was, it was that thing of going, holy shit, my whole life I've known I'm born for more and I just suddenly realised that it's not going to magically happen. And that's the year that I started my first blog.

Marlene Leslie: Oh wow.

Katrina Ruth: Yeah, that's why I started. Because I was like, I better start doing something then. And I built my own little homemade website, it was like, website in a box I think it was called, and you pay for it like $100 and you build it yourself. It was a black background with white writing and neon colours everywhere.

Marlene Leslie: Shocker.

Katrina Ruth: And it was called kickasslifetraining.com. Anyway. But we all went through that period. So you do have to go through that period of putting yourself out there and what if nobody is watching and nobody responds and I fall on my face. I've had way more offers failed than what have succeeded over the years, but nobody knows or remembers about that. And I barely even remember about it at this point. But it is true and it is real. I just think, when I look back at my business journey I know that very few people would put themselves through what I put myself through because they don't have the inner strength and the tenacity and I think that's really what this conversation is about.

Marlene Leslie: Yeah.

Katrina Ruth: It's not about do you know you've got what it takes, because you know that, you know that, we all know that. It's about do you have the tenacity, do you have the resilience, do you have the inner strength, will you choose it, because it's all a choice anyway, right?

Marlene Leslie: Yeah, but I think that its normal to have those doubts in everything that you do. So, do you feel that that inner strength can be built up?

Katrina Ruth: Definitely! It's a muscle, the same as we build our muscles in fitness and we build our mindset in fitness as well. I mean, for me personally and you are probably the same, like I take a lot of stuff to this day in my business from fitness.

Marlene Leslie: Oh, totally.

Katrina Ruth: Like, you know how to push through, you know how to overcome, you know how to go beyond your limits, you know when you feel like you are at your limit so you want to stop but you know that you are actually not at your limit. So I feel really grateful that I had fitness in my life for such a long time because it has taught me so much and I think that it's critical. But, regardless, anyhow, yes it can be built up, of course it's a practise and a discipline and it's basically that moment when you feel like you can't keep going.

Katrina Ruth: Or actually, like back in the day, years ago I used to train with professional rugby players and I was always the only female in the gym, because it was part of our management training when I worked in Australia's largest health club chain. And it would literally be like, you think you are going to die, and I still train so extreme and I learned it from these guys, but back then it was beyond. And it was literally like you would be on the floor nearly crying and dying and it would be like hey Kat, are you dead? No. Then get up and keep going. They don't care. Throwing up? Are you dead? No? Then get up and keep going.

Katrina Ruth: And I really just applied that philosophy to business. I don't mean, and we talked about this, I don't mean that you've got to work all the hours to make money or burn yourself out and do shit that you don't want to do, but maybe you do maybe you don't, we all have, but obviously what I teach and preach is fall on your knees and that's what I believe. But it's a kind of interesting thing to talk about because I felt, I was like, I didn't do anything, I felt pretty sure that I did nothing, I'd just sit around all day, all I did was yoga and gym, facial, massage, or whatever.

Katrina Ruth: But I still actually wrote about 5,000 words of content, including a sales pitch for an entire new programme, and a long blog posts and a bunch of promotional stuff and communicated with 100% of my clients privately. I said to you, I did nothing today, I slept in, I went to yoga, had a smoothie, had a facial, then went to the gym, had another smoothie, then went to the dry bar and then went to dinner. I was legitimately like I had a total bliss day.

Katrina Ruth: Now I'm like, hang on, I wrote a sales pitch for a whole new programme, I wrote a 2,500 word blog post, which was really good, I communicated with all of my private clients [inaudible 00:48:57], I responded to my all my team staff, I laid out a bunch of new project stuff and like probably ten other things I can't even remember right now. To me, I'm like I did nothing. So it's about becoming that person whose disciplined and where it's just kind of who you are, you don't think about it. I'm way off on a tangent there.

Marlene Leslie: So how do you differentiate between the stuff that you have to do or that you need to do for your business, like a Facebook Live, like obviously that's something that I'm not comfortable with and everyone has their thing. So the Facebook Live versus like being in flow and ease.

Katrina Ruth: Okay. This is where you've got to go, is it true that you don't want to do a Facebook Live or is it that you can't for your mindset, because I know who you are as a person, that actually you're the exact kind of perfect person to do Facebook Live and that if it wasn't a new uncomfortable area you'd be having the best time ever. So the way to differentiate is kind of like a gut check. Like, okay is this an aligned action for me, personally, to be taking my business. Do I, at my core, feel that this is right for me to be doing, yes or no? And if yes, do I feel grumpy or scared or annoyed or fearful around it?

Marlene Leslie: Yes.

Katrina Ruth: Well, too bad because you just said it's aligned, right?

Marlene Leslie: Right.

Katrina Ruth: But then there are other things where somebody might go, well for me, anything where somebody says really classic internet marketing strategy type stuff, where I always felt, like even before I knew what I know now, that it's all so fucking unnecessary. But back before I really believed in myself, I intuitively felt like I just don't want to do that and what I felt was, I felt a feeling of I just don't really think that I have to. But then I was listening to people who were saying that you do have to, you should. So I was like, okay.

Katrina Ruth: It was exactly like I had a coach helping me in the love and romance area and I stopped working with her and I was so grateful for the work that we did and things that I did learn but I had to stop working with her because she kept telling me this is how to communicate with men and like teaching me rules, right?

Marlene Leslie: And you immediately want to break them.

Katrina Ruth: Right. Well, at my core I was kind of like, oh well, I haven't had results or success in this area and I feel like I don't know what I'm doing yet and I was still learning or something, like I was in a long-term relationship for 15 years straight and all of a sudden you are single again, I was literally like, I don't know what dating even means. Like, I'm not really sure what you do on a date, how do you do that, how do you get a date and then what do you do on a date, right? So then I went and got a coach, or actually had several.

Marlene Leslie: As one does.

Katrina Ruth: Yeah. And some were amazing for me personally and one or two, it was like what would be said to me, I was like, I guess you're right because you're the expert but at my core what I felt was, really? Like, really? Am I really going to learn like a fucking script to send a message, for example. Like an appropriate way of how you would word things. So, yeah, that's how you know because something inside of you says well maybe you are right because you are the expert but actually, at my core, I just don't believe you. I kind of at my core don't think I have to do it that way and to be honest, if I would have to do it that way that would be bullshit. Because then what is any connection that I form going to be based on?

Katrina Ruth: And that's how I felt with a lot of strategy stuff for business. Like I would hear stuff or see stuff on Facebook or people would tell me things, you've got to do this, you've got to do that. And I was like, I don't want to, personally. I just don't want to do that. And the history of my entire life says that if I don't want to do it it's pretty fucking unlikely that I'm going to do it, no matter what I try and pretend. Like, you might say to yourself, you are going to do something and then it's not going to happen. But there is also that part of you that's like, I kind of think I'm smarter than you. So that's how you differentiate. So go to something like Facebook Live, well is that how you feel about it? If so then don't do it. But if you are like, well I think I'm just kind of scared of it and I'm not used to it yet, then that's a whole different scenario, right?

Marlene Leslie: Yeah, that's a good point.

Katrina Ruth: So then daily, repeatedly, it's a matter of identify those things which you know you would be doing already if you'd gotten over yourself and if you had the confidence and if you were like kind of that next version of yourself and then you just do it, you just choose that you are going to do it. And nobody knows, it's kind of like, I remember changing schools when I was 8 years old and I was like the shy, introverted person that I am, but I remember when I changed schools I was like, well nobody knows that, I can be the cool girl. But I didn't, I didn't like choose to or know how to, I guess. But we're grown-ups now, we know how to show off and allow that confident side of ourselves out, it's actually a choice. Nobody knows.

Katrina Ruth: Like I said, when I first met you I viewed you as this slightly scary, intimidating woman and you still are that to many people with what you do and what you achieve. And so am I to many people as well. And then you get to know each other and it's like, oh, she's like me.

Marlene Leslie: Normal.

Katrina Ruth: We can be friends. Lets do a livestream.

Marlene Leslie: Oh god.

Katrina Ruth: I don't know, what else are you thinking?

Marlene Leslie: I'm speechless.

Katrina Ruth: We have run out of speech.

Marlene Leslie: I mean, not really.

Katrina Ruth: Never.

Marlene Leslie: Not really.

Katrina Ruth: Well, how you know you should be doing Facebook Live is you are a talking, you have stories and things to say.

Marlene Leslie: Oh god, I do. I don't know if I can go public.

Katrina Ruth: Oh please.

Marlene Leslie: Maybe we can refer to them as "clients".

Katrina Ruth: Well, really if we had recorded our whole conversation from the bar and dinner, that's some fucking high value entertainment. Like, you're a storyteller. Like, this is the quietest I've ever seen you in 3 or 4 years. But like this woman is like a pretty fucking out there crazy person.

Marlene Leslie: Chatterbox.

Katrina Ruth: Over the top storytelling entertainer, life of the party, dominant. All the things that we all are and then you're just on a platform where it's uncomfortable. But you are going to get into it. Tell stories says Kristine. So Marlene told me she's dating two men and then she finished telling all the stories and I'm like, didn't you say two? What are we up to, what's happening, I don't remember anything.

Marlene Leslie: We're up to four.

Katrina Ruth: The point is, you definitely have things to say and to share with the world and that's who you are in your normal everyday life.

Marlene Leslie: Yeah, I just have to get over that fear. I've never had trouble exercising or doing a workout plan or any of that stuff, to me it's very similar, I equate this to someone I work with in particular who has never exercised. It's like, how could you not?

Katrina Ruth: Right.

Marlene Leslie: Like, how could you not want to go for a run?

Katrina Ruth: How is that even a thing? I'm like, how can you get on a plane or go to an event or go do anything.

Marlene Leslie: Or people that don't travel. I have friends that won't get on a flight. I'm like, I don't even understand how you live, like how you live your life.

Katrina Ruth: Right. So anything that you do that to you is just really natural and automatic and people try to make it out like it's a big deal and you're like, that's crazy. It's all just a choice. Right, like at some point along your journey, even if it was way back when, you decided to be a fit person, same as me. So at some point along my journey I decided I was sick of the fact that nobody knew who I was and I felt like people should know who I am and people should frickin' listen to me, just listen and then pay me for it. So then I decided to be that person.

Katrina Ruth: And it really is that you guys. You've got to understand, people are like how did you become so well known online or whatever and I'm like, because I decided to. I just became that person, I let the inner side of me out. I appointed myself. I keep saying this over and over again and so few people follow it though, like one in a thousand, which makes sense anyway because I always say it's the one percent within the one percent, but the ones that do go to the top fast.

Marlene Leslie: But it's scary.

Katrina Ruth: It is scary, it is scary. Like, I think about my visions and dreams that I've not yet created, like things beyond my own businesses, like other businesses that I want to bring to life and my empire and other things that I desire in my life and it's terrifying. You know that. Like what we talked about earlier, like putting yourself out there and pursuing something where you feel like, am I crazy? Am I just like a crazy person and nobody wants to tell me? Well, people do tell me that. Right? But it's that thing that we all have of like is what I feel inside of me real, am I crazy, am I just like losing my mind? Who do I think I am that it could be like that?

Katrina Ruth: The rule is that if you feel it inside of you then it is available for you or it wouldn't come through you. I believe that, I believe that you don't get given a dream that's not your dream to dream. So if it comes through you then it's available and it's available specifically for you, not just in the general sense. And, if you are feeling and dreaming it it's available now, already.

Marlene Leslie: I totally believe that.

Katrina Ruth: It's not like for ten years away. Even investing in ourselves can be scary as fuck. Of course it can, investing in any sense, not just financially, but energetically, emotionally, with our time. It is. We feel the fear and do it anyway. You know there is that cliché expression, but I feel like it's so true, which is you know you do what others won't so you can live like they can't. Well I'm at the stage now where if somebody comes along and just meets me, they see the product of my decade, two decades, whatever it is if you really go back through all the years of growth work. So people have a sort of perception of me, if they don't know my story or get to know me. And what's actually happened is, I did it, I did what others wouldn't do for many, many years. As every single person here has in different areas of their life and now I do get to live like they can't.

Katrina Ruth: Like somebody said, you're living the dream. And I'm like, yeah, I am and I did the fucking work.

Marlene Leslie: Yeah, you have. Yeah, that's exactly right because a lot of people expect it to just happen naturally and you read a book on manifestation and you're like, well how come I can't think it and it's appearing in my life. Like there is actually some action that needs to happen.

Katrina Ruth: You can, it comes from thought but yeah there's like a lot more steps than that.

Marlene Leslie: But you can't just think it.

Katrina Ruth: It's the daily commitment and process. I think it all comes from thought, you do think it and that's how it happens but because you think it you become the person. And that kind of speaks to what I was saying where I legitimately feel like I don't do anything. I'm like, all I do is whatever I want all day. I only do whatever the fuck I want all day but then when you reverse engineer it, you're like, I do a fuckload of stuff. For my business, for my clients, for my children, for my health and fitness, for my relationships. I do a lot, but why do I feel like I do nothing? Because I became that person, so I kind of thought it into being part of my being. I did it through journaling as well.

Katrina Ruth: Like fitness, right? To you, same as me, it's part of who you are, it's got nothing to do with what projects you're working on or how busy you are or whether you are travelling or whether you are tired, whether you feel like it. So therefore, you can say that it's easy to stay in great shape and to be fit but then of course you do the work.

Marlene Leslie: And anytime somebody asks me how I stay in shape, I tell them that I work my fucking ass off.

Katrina Ruth: Yeah, you work your ass off but it's easy because it's part of who you are. Like, it's not easy in the physical sense, the easy part is that there's no internal battle of will I or won't I.

Marlene Leslie: The decision has already been made.

Katrina Ruth: There is no negotiation being made. And that's actually the hard thing, that's why people lose their energy and their power, is not in the actual doing of the work, like whatever you do at the gym or the studio or whatever, the hard part is that conversation in your head, will I or won't I, do I feel like it, what about this, what about that, oh my god. Who has time for that.

Marlene Leslie: It's exhausting.

Katrina Ruth: It is exhausting.

Marlene Leslie: You feel like you've done the work and haven't actually done anything.

Katrina Ruth: Right, exactly. So just make it easy by making it part of who you are. You are still going to sweat and push and hustle and grind and do whatever you do. Like exercising isn't like a production, I just do it, it's easy. Right, it's easy because you just do it. Like, I say all the time, things are easier that doesn't mean you don't put the effort in.

Marlene Leslie: Right.

Katrina Ruth: Cool, we could talk all night. This is how easy it is to do a Facebook Live. You just start having a chat.

Marlene Leslie: I just popped a cherry.

Katrina Ruth: You popped your livestream cherry. I've taken another livestream virginity. It's not the first, it's kind of a thing. You brought it up though. Like, I might have hustled to get out of the restaurant because I got excited about taking my pants off. Two activities that are not always connected but occasionally. But it was your idea, you said it first.

Marlene Leslie: I did nothing about this.

Katrina Ruth: You did, you brought it up somehow. And I was like, done, I'm in. And then what you do next is sell something. Do you have anything to sell?

Marlene Leslie: Just my teaching. I coach high level executives.

Katrina Ruth: Are you a high level executive who needs somebody whose actually not afraid to tell you the truth?

Marlene Leslie: Tell it like it is? That's exactly right, yeah.

Katrina Ruth: Well that's the thing, right? That's why you do what you do so damn well. Because you are actually willing to say to people's faces what other people won't say.

Marlene Leslie: That's true.

Katrina Ruth: Connect with Marlene and if you want to come hang with me in San Diego next week I have one or two places left. Message me on my personal Katrina Ruth page if you want to come to my one day soul shifts and money making day in San Diego on Tuesday and stay tuned because I'm going to launch my high ticket sales with ease workshop probably tomorrow. Have an amazing rest of the day, keep pressing play.

Marlene Leslie: Bye.

Oh what's up. I only more jazzed than even normal, which is definitely saying something.

Oh my god. So I get here to run my event, and nobody's here. What's that about? What is that about?

Okay. Somebody is here.

Hi. All right. I just started live streaming because no one was here.

Hi.

Hey.

I'm Stephanie, the manager here.

That's right.

Pleased to meet you.

You asked for [inaudible 00:00:36] anything.

I just asked if we can get ... Okay I'll do this live stream in a moment.

I just asked if I can get some fruit or some nuts or something?

Okay.

For the morning.

We can do sliced fruit. It will be $10 per person. I just want to confirm.

Yeah.

Okay. Perfect.

Thank you so much.

Yeah. We'll bring it up shortly.

Okay. Hey guys. I'm here for my event. Here's our beautiful room. This is our Soul Shifts and Money Making day here in New York City. I'm at the W Hotel in Union Square.

And by the way, by the way, by the way, by the way, you might want to look at my boots. You're just going to need to look at them. I'm going to let you know.

I just love how I'm running an event and it starts in 10 minutes, actually 11 minutes, and I only got into the room four and a half minutes ago, predominantly because I was doing about 59 selfies.

Hi. Oh, you can come in.

Hey, how are you? I'm just doing a Facebook live stream.

How's it going? Just making sure you're okay. Welcome.

Cool. Thank you.

There's a power strip under if you need any power.

Okay.

And you look like you're okay. If you need anything else my name is Alexander.

Okay. Awesome, Thank you.

No Problem.

Bye.

All right. Cool. He has my back.

I'm so sordid. You know what? I only booked this event space yesterday. I only had the download last week to even do the event here in New York. Then I'm doing next week in San Diego. PM me on my personal page if you think you want to come to the Soul Shifts the Money Making Day in San Diego next week. It was sold out and I opened up two more places. I got a bigger room, so I can fit two more people in.

It's a bigger room. My hair does look good, but have you seen my boots, you guys? I'm sorry, it's actually all about the bling and the outfit today, because check this out.

These are some Christian Louboutin sequinned rose coloured boots. I mean, I'm just saying, "Whoa!" Exactly right Brandon. Exactly.

SO I'm a little jazzed. I'm going to get to the point sooner or later, maybe. Okay. I see myself in the mirror over there. I'm just going to own that I look fucking amazing today. And clearly super humble as well.

Well, I did the work hard, so everybody let's just deal with it. I'm a little hyped up and jazzed because I'm always like that when I'm in an event. I'm super over the top hyped. I'm laughing my ass off because I only booked this whole event last week. I had the idea for it. I put it out. It sold out, of course in three and a half minutes, or whatever, a few more days.

I didn't even book an event space for it. I walked up to the hotel yesterday, in the middle of the afternoon, I'm like, "Yeah. Let's organise something."

I get to the room only 15 minutes before the entire event starts because I was doing a million selfies in my hotel room and I'm like, "Fuck. My clients are probably already here and I'm out these doing selfies." I only took about 89.

Okay. They may or may not be some badass people that have walked into the room just now. But what I was cracking up about is I'm like, "Fuck. I only get to my own event 15 minutes before it starts. They're all going to be ready for me." I get here, not a single mother fucker is here.

One of them comes from Switzerland, on one day's notice. Ladies would you like to introduce yourself to the camera?

Hello.

Here we have live, in the flesh, two amazing badasses.

I know, we've never met in person before, but staying connected for years, and working together.

And I have stick butt.

Oh, I'm so glad you came.

Jasmine? Correct?

Yes.

You end up sharing your bed with [Neve 00:04:12] last night?

Yes.

Yeah. We met in bed last night.

Come on.

This is how it goes down ... Okay. Let's just do a shout out.

This is [Neve Crono 00:04:20]. She's worked with me off and on for years through my community and many of you know here. She literally hopped a plane from Geneva in Switzerland on one day's notice yesterday.

If that doesn't blow your mind, I mean send her a love [inaudible 00:04:34].

And this is the amazing Jasmine, who meet me only a fee days ago and she's like, boom boom boom. I can stay and extra day. Then basically what happened, we had a little Facebook thread going for our event here today. I pop on last night and I see that these two ladies, who have never met or even heard of each other, right?

No.

No.

One of them is offering the other one a bed for the night.

I said I have to book a hotel. I've just arrived in Newark. I had to book a hotel and Jasmine said, "You can come stay with me. I have a king size bed."

I just fucking loved it. I'm going to jump off this live stream in a moment. Sorry, guys. I was like, "If nobody is here, I'm just going to live stream. Clearly they're going to turn up when they want just like I did."

So today ... Let's just pop this down for a minute. Today we are going deep into Soul Shifts and Money Making. Our outfits and out badass are already on point as you can see. Here we go, we'll get the up there.

We're going to do Soul Shifts and Money Making Day. I'm sure I'll do a little recap of it on Facebook Live, but basically what's going to happen in this room is we're getting deep into exactly what each amazing woman is meant to do in the world. What they desire to do in the world and how they're going to make a fuckload of money and a hell of a lot of impact doing it.

It's going to be level as fuck. It's going to be amazing.

Thank you for filling in my time while I waited for people to come play with me.

Message me if you want to be in San Diego next week.

Bye.

Bye.

How did I forget to sign off?

Don't forget ...

Life is now. Press play.

Press fucking play.

Hey, yo Facebook. Good morning. Oh man, I'm gonna hold my hand up in the air now. Okay, that was super smart timing, I've just gone live right as I've gone into a tunnel. I didn't pay attention. Standard. Hey, Allison, what's up?

Okay, what I'm gonna try and do is I'm gonna wait for a moment till we go through this tunnel here so I can share this over to my page. Hey Shella. And then we're gonna have a conversation about selling high ticket with ease and just on a side note, I'm gonna tell you some principles of that. Can you hear me okay? I'm kind of surprised this live stream's working while I'm underground. Leave me a comment, tell me you're there and tell me that you can hear me, that this is working and I'm not just kind of talking to myself here.

Hey Jamie. So I actually wanna teach you and talk to you through some principles. Okay, perfect, thank you for letting me know you can hear me. Hey, Janine. I wanna share with you some things that you can take away and use straight away today. Christine, what's up, gorgeous? And that's gonna be, I think, inspiring and helpful for you and maybe kick your ass a little bit. Happy Easter, true, yes, happy Easter.

And I'm gonna also let you know that my high ticket sales workshop is open for registration. So, obviously, I'd love for you to go and check that out. I think you're gonna wanna join that workshop, it's what I call, one of my phrases that I've coined some time ago that I made up for myself, I call it a hell yeah, no brainer offer that makes them scream yes, which is when you really know that you came up with something where you're like, "This is the bomb and everybody should have to do this, everybody's gonna wanna do this, they'd be crazy to not wanna do this."

So anyhow, I'm still in this tunnel and I can share this livestream over to my page which is annoying me. So, I'll give you the link for that now so that you have it and then I'll post it in in a moment and then after we jump off this livestream, you can go check that out and have a read of it and what all I'm covering and if that's gonna help you. It's actually a low-ticket purchase to join the high ticket with ease workshop. And that's just how I do things, right? In fact, this is part of my philosophy.

So I'm gonna give you that link and then Kathleen has a good question which is actually really relevant. So the link is thekatrinaruthshow.com/highticketsalesworkshop. Okay? Maybe somebody can type that in here, the katrinaruthshow.com/highticketsalesworkshop. But I'll paste ... oh, okay, I'm back. No, it wasn't you, this is like the longest fricking tunnel in the world. I should know better.

Like go and see where you're driving before you go live. Anyway, we're back, we're back. So, what was I saying, the high ticket, let me tell you briefly about this and then I'm gonna talk and just share with you some things that you can use right away. High ticket with super ease workshop, excuse me, is the actual name of the workshop, forgot the words here but if I do say so myself, I feel that the banner on this page looks fantastic. You gotta go check it out, thekatrinaruthshow.com. Ash, can you put the link in? Thekatrinaruthshow.com/highticketsalesworkshop. Can you put the link in and title and tagline on my profile, no rush, that would be awesome and pin that comment since you're there and we're coming out of the tunnel so that's an exciting moment for everybody.

And what this is is the magic mystery mindset of money of how a consistently and weekly ... oh, oh, oh, consistently and weekly do up to 80k plus in sales. That's one individual sale, that doesn't mean total sales. In fact, I feel like we should adjust that in the banner, Ash. Like sales that are up to 80k plus for a single sale. Over Facebook messenger chat in as little as one to five minutes, no discovery calls required, no sales pages for my high end stuff ever, right?

So that's kind of what the workshop's about. I'm gonna show you how I do that and I'm gonna take you behind the scenes of everything relevant to selling high ticket from either like how to design your programme to ... I don't know, like everything you could think of, like objection stuff and what do you need to overcome that. I'm not gonna repeat the whole sales page, you can go to the sales page and check that out.

So this is the first time I've ever taught on something like this and probably because to be quite honest with you, four or five years ago, when I was already selling high ticket ... actually, Ash, can you share this to my personal page as well from my profile 'cause I'm not getting my wifi to work on my laptop in the Uber, can you share it to my personal page and to the Daily Asskickery and maybe comment and let me know when you have done so just so I know you're still there otherwise, I guess, I'll figure it out later.

Yeah, probably part of the reason I've never done a training specifically on this is to be quite honest with you, when I was first selling high ticket which I started I guess really or seriously or officially during in 2013 ... oh, you're gonna have to repost it from my profile but that's good because we've got the link there but when you get on my profile, pop the link in and title and tagline and then share it from my profile. I just talk to my team while I'm on the livestream, you guys. That's my brother, Ash, give him a love heart shower for being online with me on Good Friday. It is Good Friday, right? It is Friday.

Okay, anyway, yeah, I didn't enjoy selling high ticket, right? I kind of hated the process of it. Like when I would get on the phone with somebody, I would always have a good time on the phone and always enjoy the conversation with that person but like hands up or give me like an Amen or give me some sort of Oh God yes, or something like that if you just find it exhausting to do the actual sales process of your high ticket stuff. And/or maybe you're not even doing it and you feel like you don't know how and you're not getting results. So either like you're doing it and you know how to sign up high ticket clients but it's fricking time-consuming.

I don't mean you don't love your clients and your work and actually even talking when you do get onto those discovery talks, I mean, and that might be another thing but we'll talk about that as well actually in this workshop, but I specifically mean that you kind of feel like this is so time-consuming and it's draining and exhausting and if you wanna be perfectly frank about it, the truth is that you don't really like to talk to people that much on a schedule at all and you'd rather just be able to go about your day, doing whatever you feel like and really, you'd rather people just message you and tell you that they wanna work with you on a high level and then they sign themselves up. I mean, why would we not just want that, right?

So I wanna tell you that that's actually exactly how I do it. People come to me, they sign themselves up to work with me, it's a text based conversation, sometimes with audio messages as well but no phone calls, I haven't done a phone call for a high ticket sale in years and it usually takes like two to three times back and forth in conversation, sometimes it might go for a couple of days, typically it's over the course of a day, like depending on time zones and whether the person sees my response and I see their response right away.

But often, it's literally a couple of minutes. So for example, my newest client, she joined the inner circle, shout out Gillian [Sanderville 00:07:51] messaged me last week and I was standing in the coffee line and I get a message and she's like "Hey Kat, here is a photo of me and my baby," he was so cute, a little [inaudible 00:08:04], "and I've just kind of come out of that phase of being ... you know, newborn phase and I'm ready to go all in and I'm doing such and such in my business already and I'm ready to go to this next level and I know I need to work with you. I don't care what it is and I don't care how much it is, I'm going to sign up."

So what did I do to make that sale? Well, technically you could say I did, fuck all, I responded to the message, I was like, "Cool, tell me a little bit about you and your business, and why me and why now and what your vision and your passion is," obviously I wanna align with my clients and make sure that it's a fit. And then I said, "Have you heard of my inner circle?" She had, I sent through an overview, like a written overview that I have and then I just left a little audio with the price. I'm like, "Okay, currently it's $6,000 a month or you can do 60,000 upfront and you get two months free, that's the current investment [inaudible 00:08:54]," as you can imagine.

And she messaged back later that same day or whenever she was next online, she's like "Done, I'm in." That's it. That's a $60,000 sale. Ash, you still did that from your profile but that's okay 'cause it's pinned. You might wanna switch it to my profile though and definitely gonna share it from my [Google 00:09:15] or log in to my profile and share it to my personal page and to Daily Asskickery. Or I can do it after but if you can do it while it's live that's awesome.

So, you know, the thing is, I didn't use to feel proud of how I sold high ticket 'cause I didn't enjoy it and because ... like I enjoyed delivering, I didn't enjoy the sales process 'cause I kind of didn't wanna be on the phone, right? I wanna be doing whatever I want all day, writing and stuff. And I felt like, and you probably feel this way if you're hearing what I'm putting down here. I felt like it shouldn't have to be like this. So I was kind of like ... yeah, I really rather have clients that just know they wanna work with me and they're gonna tell me and they're gonna be so my clients and they're gonna come along and they're gonna be like, "Hey, yeah ..."

Like they've seen maybe if I pulled out Rich Hot Empire or one of my four week or six weeks one on ones that I do from time to time or whether it's inner circle or whatever it is or an event let's say that they come along and they're like, "Hey, Kat, I know I need to be part of this, can I have more details," and they might have a few questions and obviously I'm gonna clarify that they're the right person for me and then that's it.

And I felt like that's how it should be. And I guess I probably felt like that's a little bit unrealistic, it's how I felt at the time, or a little bit you know, like being a diva or something like that or like a bit of an ego so I'm curious to know, do you kind of feel like it should get to be that easy? Do you feel like people should just come and sign themselves up to you because I'm gonna teach you how that happens.

The high ticket sales with super ease workshop, it's a live workshop that's gonna happen on Friday of next week and it's actually gonna start, as soon as you sign up, that's gonna be daily prompts and little work to do in the Facebook group from Monday in three days. So you wanna sign up right away, the link's in the pinned comment because I'll be helping you get prepared.

We're gonna do the live workshop on Friday next week and then we're gonna into seven days of implementation and additional trainings after that to help you roll it out. So I'm gonna give you and teach you through my scripts so to speak that I use, like the overviews and the way that I got that ... oops, dropped my laptop. The way that I go about writing up the investment and that sort of thing, I'll take you through that. I'll give you my exact process and to teach you how to write up your own, like the actual offer, I'll teach you. The reply, the overview reply, the investment reply but also how to have that conversation, how to know when to just send through an overview versus should you do a little audio and speak to the person or is there something you need to ask them.

How to filter out to make sure it's only always perfectly a soulmate client and a bunch of other stuff that I've outlined for you on the sales page. But the point is that it's not like, "Oh, i just found some magical way that people message me and wanna pay me a lot of money," right? Because actually the story I just shared relevant to Gillian, 100% of my inner circle clients have signed up that way. Not like a few, not a good amount, 100% have signed up by basically telling, "I know I need to do this, give me the details." I give the details and it's like, okay, might be a question or something like that, it might be a little bit of conversation and then they are in and it's always that way for anything from ... what do I classify as high ticket? Like several thousands dollars, that kind of ticket through to tens and tens of thousands of dollars, even as much as $80,000 per sale, over actually.

Right? And there's a process that goes into that. So of course, I'm gonna teach you the actual conversation like how I sell over Facebook messenger chat but that's not a magic fucking thing where if you have a good way of outlining and making your offer over Facebook messenger that people are just gonna pay you all that money because how did they come along in the first place? And a lot of ... or most of my inner circle clients, I was never promoting the inner circle, they literally messaged me out of the blue, like random. I wasn't putting an offer out there, just like what I said with Gillian.

And they just message. But when I do like a 10 or a $12,000 thing, I'll typically put the offer out there, I'll post it on Facebook it's on and I'll tell people to message me, right? So I'm telling them to. But how is it that they actually then are messaging, how is it that I'm getting such soulmate badass clients who do the work and get killer results, who are the ones who are messaging. How is it that the conversation is then boom boom boom and there is no expectation of a sales call or anything like that? That's what I'm gonna teach you.

And I guess, what I wanna share with you now about that that you can actually take away and think about even right now, whether or not you join the workshop and you'd be crazy to not join this workshop, it's insane value in it. Like it's so much fricking content that we're covering in there, go check it out. The thing that that comes from is being that aspirational person who that client or that person knew that they had to work with in the first place.

So in actual fact, if you go along and read my blog post from this morning, it's over on my personal katrinaruth page, it's called Now more than ever, your tribe needs you to lead, are you prepared? So if you're watching this as a replay later on, that's the title. Now more than ever, your tribe needs you to lead, are you prepared? Maybe somebody can drop the link to that blog here in the comments also, it's on my page from this morning, my personal page. If you read that blog post and I have a P.S. at the end of that blog about this workshop also, but if you read the blog, I talk about being that person who the client, who's not yet working with you, already is aspiring to do so.

And that's what happens with my clients, they come along and they've been like, "I'm finally ready or I know it's time, I've been waiting for this." But then i also have many clients who come on who literally never heard of me and this has happened multiple times, who join the inner circle or join Rich Hot Empire or join whatever programme that only just heard of me the week before or their friend referred them or something like that and then they go straight in at the high end.

How that happens is the way that I show up and what you've gotta think about is how you're showing up. Are you showing up now every day, whether or not you're selling high end or selling anything, are you showing up as that aspirational leader who people wanna hear from and who people feel like you're the one, right? Like you're the one that they've gotta listen to, you're the one that they wanna have your voice inside of their head, you're the one who they resonate with, they trust in, they believe in, you're inspiring, your helping them, you're educating and giving epic, fricking value which I always seek to do in my free content daily.

But I'm not just trying to give epic value and teach and educate, I'm here to perform, I'm here to entertain, I'm here to inspire, I'm here to kick your ass, I'm here to cry with you, laugh with you, drink with you if you come around. You know what I mean? Like I fully show up all day, every day and so then when it comes time for me to sell something high end, or I'm not even selling and somebody just message me, they're like "I go work with you," I already did that ground work, you know? And I do it day in and day out.

So my sales process is not what happens in that conversation, even though I do have a strategy and a process for that and I'll teach you. My sales process is the way I show up every single day and you've gotta think about how can you show up every single day in a way where people are already sold on you.

Gosh, there was something I know I wanted to say just then about this and it just jumped out of my mind. Oh, I was always gonna mention to you, by the way, that part of what I wanna talk about in this workshop and just remind you of now is my business makes multi millions a year, right? Most people know that but if you don't know that, that's what our company does. We do hundreds of thousands of dollars per month in revenue, it's not predominantly high ticket, just so you know, probably only about 20% ish? I don't know my exact numbers.

But, we have a significant amount of our revenue comes from low to moderate ticket and that's actually part of how my high ticket sales get to be so easy as well. So it's funny 'cause back in the day, a lot of mentors would tell me that if you do low ticket, you're not gonna be able to sell high ticket and they were like, "Stop doing all the low ticket stuff, stop doing the shit programmes and workshops online and just do stuff that's thousands of dollars minimum," and I listened for like a minute and a half and I fricking hated it 'cause I love creating and I love doing low ticket.

But now I'm like laughing about it 'cause I'm like "Oh, my God, you give value all the time through your free content and through your low content and the right people, the 1% within the 1% people who know they're mean to work with you at that level, they level themselves up to come and work with you? Do you know what I mean? I could preach all day about this but here I am at LaGuardia, I'm gonna jump on a flight. I want you to go to thekatrinaruthshow.com/ whatever the link is, high ticket sales workshop with ease, something something. It's in the pinned comment. Check it out, read all that I'm covering for you there, it is going to be level as fuck, we're gonna play [supertight 00:17:31], you're gonna love it. Have an amazing rest of the day and don't forget, live is now, press play.